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Tag: India

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Gardenia appoints Bidmath as e-commerce marketing solutions partner in India
Posted on January 23, 2024
by Teddy Cambosa
Through this partnership, Bidmath will be in charge of Gatsby/Gardenia's marketing initiatives on Amazon, the e-commerce site in India. Later on, it is anticipated that the partnership will develop to include additional major markets, providing a comprehensive plan for boosting online business visibility...
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Former Dentsu executive Aalap Desai launches own ad agency TGTHR
Posted on December 6, 2023
by Azunta Gaviola
Mumbai, India – Former chief creative officer at Dentsu Creative West and Dentsu Creative Experience India Aalap Desai, has recently launched the official inauguration of a newly-established advertising agency poised to revolutionise India’s advertising scene. Named TGTHR, this initiative is driven...
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Cheil wins media mandate for Indian fashion retailer Vishal Mega Mart
Cheil wins media mandate for Indian fashion retailer Vishal Mega Mart
Posted on December 6, 2023
by Teddy Cambosa
This expansive partnership comes at a pivotal juncture where the agency is poised to grow its roster of clients through its assortment of creative, media, data, activation, and retail capabilities.
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Tata Play celebrates our connection with televisions in latest World TV Day campaign
Tata Play celebrates our connection with televisions in latest World TV Day campaign
Posted on November 23, 2023
by Teddy Cambosa
Conceptualised and developed by Chimp&Z Inc, Tata Play’s campaign embraces the nuances of old vs new televisions, while ensuring that Tata Play’s connection keeps entertainment a constant fixture in people’s lives.
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OKX hits the cricket field with new Web3 campaign encouraging Indians to be crypto players
Posted on November 23, 2023
by Aliza Carmona
Web3 technology company OKX has launched its newest cricket-themed 'Be a Crypto Player' ad campaign in India to encourage people to explore the Web3 community.
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Healthcare violations top the complaint charts of ASCI’s half-year report
Healthcare violations top the complaint charts of ASCI’s half-year report
Posted on November 23, 2023
by Teddy Cambosa
A further 47% of ads were found violative of the ASCI Code and the advertisements were recommended to be withdrawn or modified. Only 2% of complaints were dismissed.
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KidZania India names Hasmukh Gorava as new marketing head
Posted on November 23, 2023
by Aliza Carmona
Interactive indoor theme park chain KidZania has announced the appointment of Hasmukh M. Gorava as its new marketing head in India.
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Volkswagen saves every Indian’s Diwali celebration in new campaign with DDB Mudra Group
Posted on November 22, 2023
by Aliza Carmona
Volkswagen India has partnered with integrated marketing agency DDB Mudra Group for its latest ‘Whatever Diwali Brings You, We Got You’ campaign that explores the chaotic fun of last-minute Diwali preparations.
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B2B payments firm PayMate expands global footprint with foray into APAC market
Posted on November 21, 2023
by Aliza Carmona
Mumbai-based digital business-to-business (B2B) payments company PayMate has announced its expansion into the Asia Pacific region as part of its global growth journey.
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Luminous illuminates lives this Diwali in latest campaign via Grey India
Luminous illuminates lives this Diwali in latest campaign via Grey India  
Posted on November 8, 2023
by Teddy Cambosa
The campaign via Grey India captures the essence of Diwali and shows the importance of spreading light and happiness in the lives of others, as Luminous urges India to make this Diwali about celebrating the spirit of giving and making a difference in someone’s life.
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