Indonesia – Indonesian OTT platform Vidio has teamed up with Shopee to launch Vidio Shopping, featuring ‘Vidio Affiliate Shopping Ads’—making it the first OTT platform in Indonesia to integrate affiliate e-commerce directly into its programming. The new feature, powered by Shopee, allows...
Brands are turning to smarter user targeting following a 14% global decline in shopping app usage, according to a report by measurement and analytics company Adjust.
The conference aimed at uniting industry leaders, marketing experts, and tech innovators in exploring the latest trends, strategies, and technologies driving the evolution of retail and e-commerce in the region.
In his new role, he will focus on scaling performance-led commerce solutions and ensuring they are locally tailored for Southeast Asia’s fast-evolving digital economy.
MyDeal, which Woolworths acquired a majority stake in in 2022, has provided marketplace technology and capabilities through the Group’s Woolworths MarketPlus platform, supporting rapid gross merchandise value (GMV) growth.
The rollout announcement drew immediate backlash, with sellers expressing frustration at the short notice and the complexity of translating listings overnight. E-commerce communities decried the move as rushed and burdensome.
Shipperfy allows small and medium online retailers to manage orders from eBay, Amazon, Shopify and other marketplaces through one platform, eliminating the need to switch between multiple systems to process shipments.
The Etaily-GroupM partnership is designed to address one of the most pressing challenges faced by marketers today: maintaining brand consistency in a highly fragmented and fast-evolving retail landscape.
Philippines – The Philippines is rapidly emerging as a pivotal force in Southeast Asia’s digital economy, with its retail and e-commerce sectors undergoing significant transformation. Consumers are increasingly seeking personalised experiences, seamless payment options, and omnichannel convenience....
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