Tag: Consumer Insights
A growing number of South Koreans, particularly younger generations, are embracing the flourishing second-hand market for luxury finds, according to a report by Canvas8.
Majority or 88%, of consumers in Southeast Asia rely on AI-driven content and product recommendations for purchasing decisions, with 83% willing to pay more for AI-enhanced shopping experiences, reveals a whitepaper jointly developed by Lazada and Kantar.
Around 80% of Filipino respondents consider free shipping to be the most important factor when shopping with online stores or retailers, a study by Shopify showed.
Mobile shopping is the preferred choice for consumers across Asia Pacific, yet many brands and retailers are failing to keep up, resulting in frustration with the user experience, according to a recent report by VML.
A staggering 62% of APAC consumers, compared to 49% globally, express a desire for an AI clone by 2035 to manage shopping, administrative, and communication tasks for them, according to a report from dentsu.
Over three in five (42%) Singaporeans who enjoy camping or caravanning during holidays consider automotive brand BMW to be a ‘leader in innovation and technology’, a survey by YouGov found.
For MARKETECH APAC’s latest Milestone Series, we spoke with Rajiv Lamba, CEO and founder of SurveySensum and global managing director of NeuroSensum, to talk about one of his greatest milestones — creating an innovative AI-powered solutions platform to uncover deep consumer insights and democratise market...
Around 70% of Singaporeans have adopted carrying a reusable shopping bag as a common practice to cut back on plastic use, a survey from YouGov revealed.
Three in four consumers now browse through multiple marketplaces before buying, new research from Rithum revealed.
Tolerance for bad customer service dwindles across Southeast Asia as consumers cut spending with a brand more than half the time after receiving poor service, research from Qualtrics XM reported.
