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Tag: consumer behavior

Malaysian consumers preparing for potential price increases as global conflict raises fuel worries
Malaysian consumers preparing for potential price increases as global conflict raises fuel worries
Posted on April 1, 2026
by Teddy Cambosa
More than half of those surveyed (56.8%) believe fuel prices in Malaysia are likely to rise if the war continues.
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Ramadan 2025 retail sales in SEA rose 13%, with shoppers starting earlier: report
Ramadan 2025 retail sales in SEA rose 13%, with shoppers starting earlier: report
Posted on February 19, 2026
by Teddy Cambosa
The trend is expected to intensify in 2026, when Ramadan and Chinese New Year fall in the same week, creating a more compressed festive retail window.
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Local pride, premium value and collective experiences shape Australian consumer trends for 2026
Local pride, premium value and collective experiences shape Australian consumer trends for 2026
Posted on January 12, 2026
by Teddy Cambosa
More than half of Australians now say they want time to themselves, even as interest in collective achievement, fandom, and group participation continues to grow.
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Maximising campaign reach through user behaviour: Why digital wallets are the next platform for stronger brand engagement
Maximising campaign reach through user behaviour: Why digital wallets are the next platform for stronger brand engagement
Posted on December 18, 2025
by Teddy Cambosa
Citing the status quo in Malaysia, he notes that digital wallets are used multiple times a day, whether it’s paying for food, browsing nearby merchants, topping up, or planning travel. 
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From maximalism to nostalgia: Gen Z trends point to a year of curated calm in 2026
From maximalism to nostalgia: Gen Z trends point to a year of curated calm in 2026
Posted on December 10, 2025
by Teddy Cambosa
2026 is expected to be shaped by personal creativity, self-soothing habits and intentional curation, driven strongly by Gen Z’s desire for calm, identity clarity and emotionally grounding environments.
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Masculinity’s status quo is changing in APAC–here’s what that means for brands
Masculinity’s status quo is changing in APAC–here’s what that means for brands
Posted on November 21, 2025
by Teddy Cambosa
It identifies three key “codes” shaping modern male identity: the diversification of masculine expression, a shift from hard power to soft power, and a redefinition of how love and care are expressed.
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Beyond the feed: The rise of Indonesia’s Gen Z subcultures — and what brands can learn from them
Beyond the feed: The rise of Indonesia’s Gen Z subcultures — and what brands can learn from them
Posted on November 6, 2025
by Aliza Carmona
Going beyond broad stereotypes, Gen Z IRL Indonesia identifies five distinctive personas that define how young Indonesians express themselves—both online and offline.
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Last-minute festive shoppers in AU more influenced by ads, but early buyers spend more: report
Last-minute festive shoppers in AU more influenced by ads, but early buyers spend more: report
Posted on October 17, 2025
by Teddy Cambosa
Among the 35+ group, a third are expected to spend $500 or more, while more than half of all consumers (52%) intend to keep their festive spending below $250.
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Mintel Report
Consumers to blur age boundaries, seek emotional connection, and push back against algorithms by 2030: report
Posted on October 17, 2025
by Lyene Marie Darang
Singapore — New consumer data from Mintel suggests that by 2030, individuals will reject traditional age expectations, prioritise emotional fulfilment amid digital isolation, and demand greater autonomy over the technologies that shape their daily lives. According to the report, traditional ideas of...
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GENZ REVIVES VINTAGE
Searches for thrift-related ideas soaring, driven by Gen Z reimaginations: report
Posted on August 21, 2025
by Sharona Nicole Semilla
Singapore — Thrifting sweeps the Asia-Pacific region as the latest report from Pinterest recently shows that Gen Z is driving a global shift toward vintage, secondhand, and upcycled finds, reshaping not only fashion but also home and lifestyle aesthetics. Across Asia-Pacific, the appetite for thrifting...
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