Brisbane, Australia – Public relations agency Red Havas in Australia has appointed Kyra Shakspeare, former senior account director at full-service PR agency Haystac, to step into its newly created position of client services director for the Brisbane office.
In her new role, Shakspeare will play an important role in helping to re-define the agency’s Brisbane presence, cultivating a new, high performing team in ‘the River City’, whilst also providing senior counsel to Red Havas’ national health division, which is experiencing rapid growth. She will report directly to Haylie Marchant, Red Havas Brisbane’s executive director.
Shakspeare brings 12 years of experience working with consumer and health clients, including Swiss, Chobani, Sanofi Consumer Healthcare, and Cotton On Group, as well as eHarmony, and Land Rover. Aside from her previous role at Haystac, she has also held leadership roles at communications firms WE Buchan and FleishmanHillard.
Commenting on her appointment, Shakspeare said, “Working beside Haylie in the past has led to some of my biggest achievements to date. I’m excited to work alongside Haylie again to drive our people and creative led-culture to continually deliver best-in-class consultancy for our clients.”
Meanwhile, Marchant commented that she is thrilled to welcome Shakspeare into this leadership role that will be pivotal in driving the growth and development of their Queensland offering.
“Kyra and I have worked together previously, so I know firsthand the value she brings to an agency and client partnerships. I’m incredibly excited about what the future holds for Red Havas Brisbane and our wider agency,” she said.
Red Havas Brisbane has also announced its recent new business wins, which include Club Active, the Australian health and fitness community for over 50s, and the Australian Counselling Association, the country’s registration body for counsellors and psychotherapists.
Marchant said that the new business wins reflect the depth of health expertise at the agency. She added, “The work we are delivering across the organisations is incredibly important and meaningful. I’m honoured to have the opportunity to make a positive contribution to the health and wellness of Australians, especially during this critical time.”