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Tag: Branding

PropertyGuru appoints Disha Goenka Das as new chief marketing officer
PropertyGuru appoints Disha Goenka Das as new chief marketing officer
Posted on January 17, 2023
by Teddy Cambosa
In her new role, Das will oversee the group’s brand strategy, corporate communications function, as well as the environmental, social, and governance (ESG) mandate.
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WN series Launch Feature Image
MARKETECH APAC launches thought leadership series under future-oriented industry series, What's NEXT 2023
Posted on November 18, 2022
by Teddy Cambosa
MARKETECH APAC unveils a series of thought leadership articles written by marketing leaders to future-proof the industry for 2023 and beyond.
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Subway Malaysia unveils first-ever localised sandwich wrapper dedicated to Malaysia Day
Subway Malaysia unveils first-ever localised sandwich wrapper dedicated to Malaysia Day
Posted on August 3, 2022
by Teddy Cambosa
The bespoke wrapper by Subway Malaysia for Merdeka Day features comic interpretations of Malaysian landmarks, national icons, and their local mascot.
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Sprite ditches iconic green bottles for eco-friendly clear ones
Sprite ditches iconic green bottles for eco-friendly clear ones
Posted on July 28, 2022
by Teddy Cambosa
In addition to transitioning to clear bottles, Sprite is introducing a new visual identity system featuring a revamped logo and packaging design.
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Shenzhen’s Nantou City unveils new brand identity via Superunion
Shenzhen’s Nantou City unveils new brand identity via Superunion
Posted on July 12, 2022
by Teddy Cambosa
Conceptualised by Superunion, the new brand identity of Nantou City aims to bring both Chinese traditions and modern creativity.
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UEM Sunrise partners with 9 local firms for branding, marketing efforts
UEM Sunrise partners with 9 local firms for branding, marketing efforts
Posted on June 8, 2022
by Teddy Cambosa
Participating parties will leverage their respective marketing platforms to cross-market and increase brand awareness. 
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Schaeffler Group sets focus on APAC next for its global image campaign
Schaeffler Group sets focus on APAC next for its global image campaign
Posted on February 10, 2022
by Teddy Cambosa
Singapore — Germany-based automotive manufacturer and industrial sector supplier Schaeffler has announced the launch of a new series of regional motifs as part of the company’s global image campaign to promote its new claim, “We pioneer motion.” The company said the new motifs aim to highlight its corporate...
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foodpanda celebrates decade anniversary with new brand mascot
foodpanda celebrates 10th anniversary with new brand mascot
Posted on January 3, 2022
by Teddy Cambosa
foodpanda celebrates its 10th anniversary with the unveiling of its adorable new brand ambassador — Pau-pau.
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Superunion launches new brand identity for World Table Tennis
Superunion launches new brand identity for World Table Tennis
Posted on December 3, 2021
by MARKETECH APAC
The new branding aims to change the way people look at the sport.
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Float-Foods-dentsu-Singapore-Partnership
SG foodtech startup Float Foods appoints dentsu SG as brand, digital strategy partner
Posted on August 11, 2021
by Teddy Cambosa
Through the appointment, dentsu Singapore will be responsible for creating branding and digital presence strategies for Float Food before launch in SG in 2022.
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