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Tag: Australia

Wasserman hires Peter Jarmain as VP to bolster leadership team in Australia
Wasserman hires Peter Jarmain as VP to bolster leadership team in Australia
Posted on March 28, 2025
by Teddy Cambosa
The strategic hire will strengthen the company’s presence as Wasserman has been operating and bringing global clients to market since 2006, servicing partners in both Australia and New Zealand across marketing and live events, talent representation and sales. 
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AU hardware chain Bunnings launches retail media offering ‘Hammer Media’
AU hardware chain Bunnings launches retail media offering ‘Hammer Media’
Posted on March 28, 2025
by Teddy Cambosa
Through its omnichannel approach, Hammer Media will give suppliers access to more than 14 million website visitors monthly, in addition to in-store customers, social media followers and the number one home and lifestyle print publication, Bunnings Warehouse magazine.
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Aspen Pharmacare Australia appoints Initiative as media AOR
Aspen Pharmacare Australia appoints Initiative as media AOR
Posted on March 26, 2025
by Teddy Cambosa
Already considered one of Australia’s largest consumer healthcare companies, Initiative’s remit includes all media buying, planning and strategy, as Aspen Australia seeks to grow its market leading position in a highly competitive and regulated market.
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Nine appointed by WBD as exclusive sales partner for advertising on Max
Nine appointed by WBD as exclusive sales partner for advertising on Max
Posted on March 21, 2025
by Teddy Cambosa
Leveraging Nine’s cutting-edge technology, Max will play a pivotal role in Nine’s digital video offering for advertisers, represented nationwide by Nine Sales.
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Macca’s encourages Aussies to ‘embrace the drip’ in new ‘Hot Honey’ campaign
Macca’s encourages Aussies to ‘embrace the drip’ in new ‘Hot Honey’ campaign
Posted on March 21, 2025
by Teddy Cambosa
It kicked off on Monday 17 March, when the collab was announced to fans along with a teaser to build hype, with Macca’s and Culture Kings dripping out their Instagram feeds, in the Hozier Lane store in Melbourne, and digital out-of-home placements. 
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Heckler names Steven Marolho as managing director, executive producer
Heckler names Steven Marolho as managing director, executive producer
Posted on March 17, 2025
by Aliza Carmona
Post-production house Heckler has named Steven Marolho as its managing director and executive producer.
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Lifestyle brand P.E Nation appoints WiredCo. for global end-to-end affiliate marketing
Lifestyle brand P.E Nation appoints WiredCo. for global end-to-end affiliate marketing
Posted on March 13, 2025
by Teddy Cambosa
P.E Nation has appointed WiredCo. to manage their global end-to-end affiliate marketing, across Australia, US and UK.
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Ogilvy Health doubles down on consumer health offering with new role and influence product
Ogilvy Health doubles down on consumer health offering with new role and influence product
Posted on March 12, 2025
by Teddy Cambosa
Designed to apply a culture-led lens to Ogilvy Health’s scientific patient-led work, the expanded consumer health capabilities will ensure health campaigning continues to balance behavioural science, creativity and health experience to drive real impact on business results and Australian lives.
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AU’s olive oil association launches bold campaign to transform everyday dishes with olive oil
AU’s olive oil association launches bold campaign to transform everyday dishes with olive oil
Posted on March 11, 2025
by Teddy Cambosa
The ‘Get Drizzling’ campaign builds on the success of the 2023 launch and doubles down on the transformative power of olive oil when drizzled generously to finish a dish.
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Nunn Media expands strategy and planning firepower with key hires
Nunn Media expands strategy and planning firepower with key hires
Posted on March 11, 2025
by Teddy Cambosa
The new hires come at a time of significant momentum for the agency, following a series of new business wins, including SunRice and Neilson Financial Services, with more soon to be announced.
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