Tag: Apple
Today, Singapore serves as a central operations centre for Apple in the region, and is a hub for critical roles in software, hardware, services, and support. The country is also home to three vibrant Apple Store locations.
MARKETECH APAC spoke exclusively with the team at TBWA\Media Arts Lab Singapore to learn more about the agency’s creative strategy for this campaign and how it effectively leverages the cultural significance of Hari Raya to resonate with Malaysian audiences.
The film was shot entirely using the iPhone 15 Pro, and was directed by popular Japanese director Takashi Miike. ‘Midnight’ is a thrilling, suspense drama about a taxi driver who encounters strange passengers while making his night rounds.
Apple has partnered with TBWA\Media Arts Lab Shanghai to launch its latest 2024 Chinese New Year film titled ‘Little Garlic’ that shows the importance of embracing and being proud of one’s self.
The new industry-first, proprietary programmatic bidder drives iOS app performance for growth marketers without relying on user-level identifiers.
Facebook is predicted to have the biggest blow with 81% according to an analysis by data solutions provider Lotame.
The agency which solely creates work for the tech giant has named ex-Facebook creative strategist to be ECD for APAC region.
PredictSK is the latest addition to the existing SK360 suite by attribution provider AppsFlyer for campaign management.
Customers in India will be able to shop Apple’s full range of products, and get expert advice and support from Apple specialists.
As part of Singapore's Smart Nation initiative, the LumiHealth app carries features such as wellness challenges and health reminders to assist Singaporeans to a better lifestyle.
