Category: Southeast Asia
Indonesia — Indonesian telecom provider Telkomsel has signed a mobile video advertising agreement with Novosol, a global mobile advertising platform, aiming to expand mobile ad revenue in Indonesia’s $20b advertising market. The agreement is projected to generate $300m within three years, providing brands,...
Production house electriclime° has appointed Jason Heller as its executive producer for Asia amidst the company’s expansion to Thailand.
Indonesia – Shopping app sessions rose 4% globally during Ramadan 2024, but Indonesia saw an 11% surge, reflecting strong engagement and repeat usage, according to a report by Adjust. Ramadan drives a surge in shopping as mobile-first consumers seek deals and Eid gifts. The report also highlights a surge...
The company has promoted Mariana Beatriz E. Zobel de Ayala and Mark Robert H. Uy to managing directors, and Jaime Alfonso E. Zobel de Ayala and Jaime Z. Urquijo to executive directors.
Manila, Philippines – With the news that the Michelin Guide is expanding its reach to review restaurants in the Philippines, many restaurants–especially in the target places of Metro Manila and its Environs, as well as Cebu–are now vying to get the coveted Michelin Star recognition, which has been used...
Philippines – AXA has introduced ‘AXA Bucket List Ai,’ a text-to-dream creator designed to inspire people to visualise their aspirations while emphasising the importance of protecting them against life’s unexpected challenges. Developed with Publicis Groupe in Thailand, the Philippines, and...
Filipino artist Kim Chui’s face has been covered in Julie’s Bakeshop’s tarpaulins in a Davao City branch.
Meanwhile free, ad-supported platforms are popular among Singaporean consumers, 60% of whom identify cost as a key factor in their choice of video streaming platform.
Orchestrating a social media frenzy, KFC and Publicis Thailand teamed up with food influencer Bankii.
Bastiaan’s appointment comes after Domino’s forecasted that sales in Malaysia will be affected by geopolitical issues, and are expected to be negative until the second quarter of FY25.
