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Category: Platforms

Mastercard launches ‘Pay Local’ to enable digital wallet providers to process Mastercard payments
Mastercard launches ‘Pay Local’ to enable digital wallet providers to process Mastercard payments
Posted on November 5, 2024
by Teddy Cambosa
Pay Local builds upon Mastercard's existing collaborations with leading wallet providers, to offer a convenient way for international visitors to pay like locals when traveling to these locations, regardless of where in the world their Mastercard card was issued.
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Deliveroo launches online retail arm in Singapore to expand non-food delivery offering
Deliveroo launches online retail arm in Singapore to expand non-food delivery offering
Posted on November 4, 2024
by Aliza Carmona
Deliveroo, a delivery platform, has launched ‘Deliveroo Shopping,’ its online retail arm that expands delivery options to include non-food needs.
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Coda, EA Sports FC join forces to launch mobile webstore for gamers
Coda, EA Sports FC join forces to launch mobile webstore for gamers
Posted on November 1, 2024
by Aliza Carmona
The EA Sports FC Mobile Webstore allows gamers to access free daily rewards along with other product offerings, bonuses, and discounts.
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Dash Singtel
Singtel to sell mobile wallet Dash to Western Union
Posted on October 31, 2024
by Teddy Cambosa
For Singtel, the sale is part of their ongoing measures to simplify its structure and portfolio to boost innovation and growth opportunities.
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Spotify to launch own ad exchange, taps The Trade Desk as DSP partner
Spotify to launch own ad exchange, taps The Trade Desk as DSP partner
Posted on October 29, 2024
by Teddy Cambosa
It will also allow Spotify to compete against bigger platforms like Meta and Google for ad dollars.
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Conversational marketing at your fingertips: How industry leaders should amplify their mobile messaging efforts
Lexus Asia delves into content series with ‘The Maverick Academy’ gastronomy series launch
Posted on October 28, 2024
by Teddy Cambosa
This marks the first partnership of its kind, where Lexus' promise of creating experiences meets the artistry of culinary mastery, elevating luxury beyond vehicles. The show will air on November 8.
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Magnite, Disney announce two-year extension deal to monetise ad-supported inventory
Magnite, Disney announce two-year extension deal to monetise ad-supported inventory
Posted on October 25, 2024
by Teddy Cambosa
Magnite facilitates transactions for all more than 30 DSPs that Disney works with.
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appier-vietourist-partnership
Vietourist leverages Appier's AI solutions to drive lead generation, enhance customer engagement
Posted on October 25, 2024
by Aliza Carmona
Vietourist, a Vietnam-based tourism company, has partnered with software-as-a-service (SaaS) provider Appier to transform its lead generation and customer engagement strategies through advanced AI-driven solutions.
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Kargo, Samba TV team up to offer advanced targeting, measurement across mobile, CTV
Kargo, Samba TV team up to offer advanced targeting, measurement across mobile, CTV
Posted on October 24, 2024
by Teddy Cambosa
Now, with the integration of Samba TV’s automatic content recognition (ACR) data from globally opted-in televisions, Kargo further solidifies its leadership in audience engagement on the largest screen in the home.
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InMobi Advertising augments consent management platform to assist in publishers’ privacy compliance
InMobi Advertising augments consent management platform to assist in publishers’ privacy compliance
Posted on October 24, 2024
by Aliza Carmona
The self-service InMobi CMP helps mobile publishers navigate the dynamic privacy regulations globally. It allows publishers to build trust while boosting ad revenue through privacy compliance.
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