Category: Platforms
Magnite facilitates transactions for all more than 30 DSPs that Disney works with.
Vietourist, a Vietnam-based tourism company, has partnered with software-as-a-service (SaaS) provider Appier to transform its lead generation and customer engagement strategies through advanced AI-driven solutions.
Now, with the integration of Samba TV’s automatic content recognition (ACR) data from globally opted-in televisions, Kargo further solidifies its leadership in audience engagement on the largest screen in the home.
The self-service InMobi CMP helps mobile publishers navigate the dynamic privacy regulations globally. It allows publishers to build trust while boosting ad revenue through privacy compliance.
Through the update, advertisers and agencies can initiate brand lift studies within the StackAdapt platform, allowing them to measure campaign performance across multiple channels.
The launch of ‘GenStudio for Performance Marketing’ aims to meet the rising demand for personalised and effective content across channels.
The decision aims to protect local small and medium-sized enterprises (SMEs) from the influx of cheap products offered by PDD Holdings' Temu, according to Communications Minister Budi Arie Setiadi, although there have been no recorded transactions by Indonesian users on the platform so far.
It should be noted that Unilever was one of the companies included in X’s advertising boycott lawsuit back in August this year that also included the World Federation of Advertisers (WFA), Mars, CVS Health, and Ørsted.
The update aims to make customer engagement more convenient, highlighting the company’s commitment to innovation and customer experiences.
Max brings together entertainment titles from brands like HBO, Harry Potter, the DC Universe, Cartoon Network, Max Originals, and the best of Hollywood movies, as well as programming from Discovery, TLC, AFN, Food Network, ID and HGTV all in one place.
