Category: Marketing
Through the revamp, SCMP Advertising aims to position itself as a leading insight-driven brand partner for clients across APAC.
PH telco giant Globe scouts new businesses to build additional streams of revenue.
Created in partnership with Colenso BBDO, the recent campaign by MINI takes on a quirky side of promoting car features by using image depictions.
Global beauty brand SK-II has launched a virtual city called 'SK-II City', which is in line with the premiere of its animated series.
This coming Raya, Kärcher leverages its position as a home appliance brand to bring a short film about family and memories.
The new adidas concept store will both feature a stadium-esque aesthetics, as well as adidas original lineups and design collaborations.
BBDO Singapore will aid Xtremax in its branding message to drive the core theme of tech accessibility to Singaporean institutions.
The top stories for this month are all about introducing trailblazers in the area of e-commerce, gaming, media planning and digital content. Take a look.
Maxis, through its partnership with Shopee, encourages Malaysians to support online merchants by buying their Raya needs online through local businesses.
The new 'Art Tram' design, launched in part of their Shanghai expansion, is also a commemoration of the 25th anniversary of Atelier Pacific.
