Category: Marketing
The Chinese New Year campaign by RHB is based on a true story about 10 children who became an inspiration for an entire fishing village.
The 'Star Grill Pan' by Heineken Lao aims to celebrate the tradition of 'Mu Kra Tha' within the comfort of their own homes during festivities.
The new brand films by CIMB, alongside BBDO Singapore, aim to highlight the bank's new brand direction – ‘Break free, bank differently’.
The key appointments are part of OMG Malaysia's vision to continue strengthening its presence within the region as a media agency powerhouse.
The new senior hires by dentsu Singapore include Preeti Mascarenhas, Florian Lacombe, and Prema Techinamurthi.
The Group said it will help with the transformation of the online retailer into Vietnam’s next retail champion.
Abigail Dawson will be leading communications and brand marketing for creative agency BMF, digital creative agency Orchard, and Enero Group.
Find out which brands had the best performing mega campaigns on Shopee for the past year, recognized by the e-commerce itself.
In addition to Prakash Kamdar's current role as CEO of dentsu Singapore, he will now also be the new CEO for the Indonesia team.
This year's #SmileStrong campaign by Colgate in the Philippines features Grab taxi driver Marlon Fuentes, who delivers a message based on taking action.
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