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Category: Marketing

Sim-Leisure-Group-ambassador-Baki-Zainal
Sim Leisure Group names first-ever celebrity ambassador Baki Zainal
Posted on May 31, 2022
by Kathleen Murata
As the first-ever brand ambassador, Baki Zainal will be anchoring and championing prominent brands under the group.
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Diageo champions anti-drink driving with the Wrong Side of the Road campaign
Diageo champions anti-drunk driving with the Wrong Side of the Road campaign
Posted on May 30, 2022
by Teddy Cambosa
Entitled Wrong Side of the Road, Diageo's flagship programme underscores the dangers of drunk driving and aims to educate citizens of Singapore on the consequences of handling the streering wheel intoxicated.
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Esports hotel, SEM9 Senai, launches in Malaysia
Esports hotel, SEM9 Senai, launches in Malaysia
Posted on May 30, 2022
by MARKETECH APAC
The SEM9 Senai Esports Hotel, located in the town of Senai, Johor in Malaysia, boasts luxurious rooms fitted with the latest in technological facilities. 
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AIA HK launches new campaign on retirement scheme high points
AIA HK launches new campaign on retirement scheme high points
Posted on May 30, 2022
by Teddy Cambosa
To enable members to have a better grip on the highlights of its MPF scheme, the AIA Hong Kong has launched a large-scale advertising campaign that features singer Hins Cheung.
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GrabFood Indie Eats expands nationwide
GrabFood Indie Eats expands nationwide
Posted on May 30, 2022
by Teddy Cambosa
GrabFood’s Indie Eats latest merchant discoverability program will now expand nationwide to spotlight more local food businesses.
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Leo Burnett Singapore unveils series of new agency appointments
Leo Burnett Singapore unveils series of new agency appointments
Posted on May 30, 2022
by Teddy Cambosa
Leo Burnett Singapore has announced a series of appointments, including other smaller appointments.
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Axiata names joint acting group CEOs as incumbent steps down
Axiata names joint acting group CEOs as incumbent steps down
Posted on May 30, 2022
by Teddy Cambosa
Following directly on Dato’ Izzaddin Idris' decision to step down as president and CEO, Axiata's board has appointed Dr Hans Wijayasuria and Vivek Sood as interim joint group CEOs.
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Rodeo, hoolah team up to launch ad campaign on foodpanda delivery bags
Rodeo, hoolah team up to launch ad campaign on foodpanda delivery bags
Posted on May 30, 2022
by Teddy Cambosa
Hoolah sees a huge potential in partnering with Rodeo as their out-of-home (OOH) media partner to run their advertising campaign.
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IMPIANA-HOTEL-SENAI-rewards-app
Malaysia-based business hotel Impiana Hotel Senai launches new rewards app
Posted on May 30, 2022
by Kathleen Murata
This new one-for-all app by Impiana Hotel Senai allows users to access its latest F&B deals and room promotions.
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PayU launches payment checkout in 7 regional languages for merchants across India
PayU launches payment checkout in 7 regional languages for merchants across India
Posted on May 30, 2022
by Teddy Cambosa
Payment flow and checkout in major Indian languages will be made available through PayU's Checkout for Bharat initiative.
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