Category: Marketing
The ads, conceptualised by local creative agency GIGIL, feature a series of hilarious situations when an employer interviews someone from social media.
Through the buyout, Edelman Global Advisory will be building upon its strong capabilities in APAC in government affairs and business advisory.
The campaign, once again conceptualised by Publicis Groupe’s Le Pub, doubles down on the 80s nostalgia that is trending again amongst Gen Z. Bold, simple, sometimes over-the-top but also somewhat familiar.
This 30-second new brand film is created in collaboration with independent creative agency GOVT Singapore.
On Day 2 of the conference, What’s NEXT 2023: Marketing in Asia Pacific, panda ads' Toni Ruotanen brings back our ears to the ground as he discusses the consensus, so far, on the cookieless strategy.
Former Nissan regional VP for marketing Isao Sekiguchi to now lead automotive as president for ASEAN
Sekiguchi's appointment aims to transform Nissan’s business in the region in accordance with its long-term vision, Nissan Ambition 2030.
Yu succeeds Josephine Chan, who led SCMP Hearst to grow and operate renowned lifestyle media brands including Cosmopolitan and ELLE.
Initiated by Golin’s Creative Intelligence Unit in Singapore, SPARK explores artificial intelligence platforms including ChatGPT, Midjourney, and Dall.E as a starting point for strategic planning and creative ideation.
Through this partnership, Redhill will provide sponsorship in addition to strategic communications support to help promote the Women's Premier League team, its talented players within GIFC, and to connect with a wider audience.
dentsu's newly formed SEA cluster will include Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam.
