Category: Marketing
California, United States — Netflix is turning romance into a full-scale brand experience as Bridgerton returns with its 2026 Season of Love, combining global fan activations, experiential partnerships and consumer collaborations ahead of the series’ fourth season. Running in the lead-up to the premiere...
Hong Kong – Fortnum & Mason has announced that it will close its Hong Kong flagship store on January 25, 2026, marking the British luxury retailer’s exit from its stand-alone presence in the city. The retailer said its K11 MUSEA outlet will continue operating until that date, after which the store...
Southeast Asia — Bringing Southeast Asian agencies together, COMCO Mundo launches a new regional network of independent communication agencies, the Southeast Asia Communications Agencies Network Alliance or SEA CAN. This alliance shared the common goal of enabling collaborative, impactful communication...
MARKETECH APAC has announced the jury lineup for the Content Marketing Awards Asia-Pacific 2026, bringing together senior marketing leaders from across the region to evaluate the most compelling content-driven storytelling in today’s evolving marketing landscape. The Content Marketing Awards Asia Pacific...
More than half of Australians now say they want time to themselves, even as interest in collective achievement, fandom, and group participation continues to grow.
New Delhi, India — WPP Media has retained its integrated media mandate for Reckitt India and has expanded its remit to include e-commerce media. The partnership, which began in 2023, continues to cover media strategy, planning, and buying for Reckitt’s Indian operations. Under the renewed arrangement,...
Hong Kong – Cathay Pacific Airways is cutting some non-operational roles, including positions in marketing and administration, as part of a broader push to rein in costs and redirect spending towards areas such as artificial intelligence, according to a Bloomberg report citing sources familiar with the...
New Delhi, India — Barista Coffee Company held a leadership-led initiative in which members of its senior management team worked behind the counter for a day at its Sector 18 café in Noida. During the initiative, Barista’s leadership team took part in day-to-day café operations, including brewing coffee,...
Bench Media has announced two senior promotions as part of its ongoing investment in leadership and operations. Nicole Jurke has been promoted to head of people & culture and will join the agency’s management team, while Ting Zhang has been appointed as financial controller.
Vivek first joined WWF-Singapore back in 2021 as its chief marketing and communications director.
![[Appointment] Mika Yamamoto x Veeam](https://marketech-apac.com/wp-content/uploads/2026/07/Appointment-Mika-Yamamoto-x-Veeam.webp)