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Category: Main Feature

What’s NEXT 2023: Sales and Marketing — Why is it so hard to marry both nowadays? 
What’s NEXT 2023: Sales and Marketing — Why is it so hard to marry both nowadays? 
Posted on February 9, 2023
by MARKETECH APAC
We've seen quite an iteration of this 'marriage', but for most teams, the union of sales and marketing continues to be complicated. Here's how to make the peace.
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Product Launch of the Year: foodpanda’s launch of ‘panda ads’
Product Launch of the Year: foodpanda’s launch of ‘panda ads’
Posted on January 17, 2023
by Teddy Cambosa
foodpanda and GroupM's adtech solution panda ads, which helped major brands engage their customers, nabs our Product Launch of the Year nod.
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Acquisition of the Year: ADK’s acquisition of Rage Communications
Acquisition of the Year: ADK’s acquisition of Rage Communications
Posted on January 12, 2023
by Teddy Cambosa
The Japan-headquartered company's acquisition of indie agency Rage Communications, now ADK Rage, bagged our 'Acquisition of the Year' nod.
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Innovation (1)
Innovation of the Year: Hang Seng Bank’s virtual influencer Hazel
Posted on January 12, 2023
by Teddy Cambosa
Hang Seng Bank created Hazel, combining impressive technology of digital and the power of data, resulting to honor them as our 'Innovation of the Year'.
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Thought Leadership of the Year: Wayne Deakin’s insight into rethinking brand experience
Thought Leadership of the Year: Wayne Deakin’s insight into rethinking brand experience
Posted on January 10, 2023
by MARKETECH APAC
Find out why the article by ad man Wayne Deakin on rethinking brand experience is our top expert insight for 2022.
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Appointment of the Year - Amy Childs
Appointment of the Year: Belong’s Amy Childs
Posted on January 4, 2023
by Kathleen Murata
Aussie mobile and internet provider Belong's chief customer officer Amy Childs nabbed our 'Appointment of the Year'.
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OMG’s, Cebu Pacific Air’s women marketing leaders to lead jury panel of MARKETECH APAC’s Empowered Women Awards for 2023
OMG’s, Cebu Pacific Air’s women marketing leaders to lead jury panel of MARKETECH APAC’s Empowered Women Awards for 2023
Posted on January 3, 2023
by Teddy Cambosa
The judging panel represents a wide variety of seasoned and leading women leaders in the Asia-Pacific region.
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Video Campaign of the Year: Betting platform Sportsbet’s cinematic campaign
Video Campaign of the Year: Betting platform Sportsbet’s cinematic campaign
Posted on January 3, 2023
by MARKETECH APAC
Aussie betting platform Sportsbet comes out as our 'Video Campaign of the Year' for its March 2022 campaign that emulated silver screen ingenuity.
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MARKETECH APAC delves deep into metaverse marketing activations in recent webinar
Posted on December 15, 2022
by Teddy Cambosa
Industry leaders come together to discuss how brands can effectively engage their consumers in their metaverse marketing activations.
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What’s NEXT 2023: Marketing in Asia Pacific hybrid conference launches, announces its first 11 confirmed speakers
What’s NEXT 2023: Marketing in Asia Pacific hybrid conference launches, announces its first 11 confirmed speakers
Posted on December 13, 2022
by Teddy Cambosa
The 2-day conference, which will be held from February 28, 2023 to March 1, 2023, aims at gathering some of the biggest marketing leaders in Asia-Pacific to discuss the various opportunities across a wide range of marketing sub-industries.
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