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Category: Featured

Dugro-AR-Visual
Milk brand Dumex Dugro partners with Malaysia’s Entropia to launch AR packaging for new formulation
Posted on October 8, 2020
by
Milk brand Dumex will be launching an innovative product packaging using the Augmented Reality technology. Dumex partners with Rogue by Entropia to come up with AR packaging to launch the new campaign NextGen NUTRI.
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Adludio expands to Taiwan
Mobile ad tech Adludio expands operations to Taiwan
Posted on October 8, 2020
by MARKETECH APAC
Global mobile ad tech Adludio expands to Taiwan as it looks to tap the region's growing mobile gaming fanbase.
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pexels-andrea-piacquadio-920382
Insurance company IndiaFirst Life to use mCanvas’ face-recognition tech for World Smile Day ad
Posted on October 8, 2020
by
In celebration of the World Smile Day, IndiaFirst Life Insurance Company will unveil their new interactive ad format 'Stories' mCanvas. The 'Stories' format allows users to engage through face-recognition technology. IndiaFirst Life is the first brand to use the new ad format of mCanvas.
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Shopee Olay
Olay runs #adutlfearlessly campaign on Shopee ahead of its Brand Day
Posted on October 8, 2020
by MARKETECH APAC
As its Brand Day on Shopee approaches, Olay launches the #adultfearlessly campaign, which will exclusively run on the platform.
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Revolut SNACK
Fintech Revolut to offer products from micro-insurance provider SNACK
Posted on October 8, 2020
by MARKETECH APAC
Singapore-based fintech Revolut has partnered with SNACK to offer its bite-sized insurance policies to its customers.
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man-1718099_1280
Martech firm FreakOut ties up with AI video solutions GliaCloud to offer in-stream advertising in Vietnam
Posted on October 7, 2020
by
FreakOut partners with GliaCloud to offer in-stream advertising within an out-stream price point. This collaboration can help brands generate more qualified leads and increase in-view rate by up to 4x longer at the campaign site.
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Pizza-Hut-Indonesia
Pizza Hut Delivery Indonesia assigns programmatic campaigning to GroupM's Mediacom, Xaxis
Posted on October 7, 2020
by MARKETECH APAC
The Pizza Hut branch in Indonesia aims to improve its programmatic campaigns to reach only the most relevant audiences.
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Pizza Hut Hong Kong Foosball Pizza Box 1
Pizza Hut Hong Kong, Ogilvy partner for limited edition foosball pizza box
Posted on October 7, 2020
by MARKETECH APAC
The special packaging is the brand's move to remind fans that football is best enjoyed with Pizza.
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Steven Cuda
Australia's Cashrewards appoints former Woolworths Supermarkets General Manager as CMO
Posted on October 7, 2020
by MARKETECH APAC
Steve Cuda previously spearheaded the growth of one of the country's largest loyalty programs, Everyday Rewards.
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Rodeo Malaysia
Malaysia-based ad tech company Rodeo eyes raising $120K, opens round of funding
Posted on October 6, 2020
by MARKETECH APAC
Rodeo, which specializes in transit advertising for e-hailing apps, is now live on crowdfunding platform pitchIN to raise funds for its latest investment target.
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