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Marketing

Omnicom Media Group SG appoints Daisy Huang as head of strategy

Singapore – Omnicom Media Group (OMG) Singapore has named Daisy Huang as its new head of strategy, consolidating the strategic functions of all OMG agencies

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September 10, 2025
Marketing

Japan’s AEON strengthens Vietnam presence with first Mekong Delta shopping centre

Ho Chi Minh, Vietnam – AEON Vietnam Company Limited will open AEON Tan An, marking the eighth shopping centre of AEON Group in Vietnam and

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September 8, 2025
Marketing

Canva partners with OTIS as exclusive global music provider for brand campaigns, events

Sydney, Australia  – Canva partners with OTIS as its exclusive global music and sound provider, cementing a collaboration that began in 2023.  Over the past

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September 8, 2025
Marketing

TUMI’s ‘Icons Tested’ campaign with Lando Norris, Nelly Korda explores what it means to be iconic

Hong Kong  – International travel, lifestyle, and accessories brand TUMI has introduced “Icons Tested,” a campaign that explores what it means to be iconic. The

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September 5, 2025
Marketing

Singapore Airlines introduces new in-flight safety video, showcases SG’s diverse culture and destinations

Singapore  – Singapore Airlines (SIA) has introduced a new in-flight safety video that presents essential safety features while showcasing Singapore’s landmarks, neighbourhoods, and communities. Created

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September 5, 2025
Marketing

Ford Philippines debuts #iDriveFord campaign, highlights driver experiences

Manila, Philippines – Ford Philippines has introduced the #iDriveFord campaign to highlight the experiences of its vehicle owners and strengthen the brand’s connection with its

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September 5, 2025
Marketing

McDonald’s Singapore’s campaign for McCrispy Burger features interactive crunch staircase at Dhoby Ghaut 

Singapore — McDonald’s is bringing attention to the new McCrispy Burger in Singapore through an out-of-home campaign created by OMD, highlighted by an interactive staircase

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September 5, 2025
Marketing

Potato Corner enters Taiwan with first Taipei store

Taipei, Taiwan — Potato Corner, the flavoured fries brand from the Philippines, opened its first store in Taiwan.  The outlet is in the Uni-President Department

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September 4, 2025
Marketing

Yeo’s SG60 activation campaign focused on bringing back nostalgic childhood games

Singapore — Singaporean food and beverage company Yeo Hiap Seng (Yeo’s) marked Singapore’s 60th anniversary with a three-day “Kampong Games” activation at One Holland Village,

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September 4, 2025
Marketing

KFC Singapore rolls out new campaign celebrating different ways people enjoy fried chicken

Singapore — KFC Singapore is introducing its biggest local brand campaign, “How Do You KFC?,” celebrating the different ways customers enjoy fried chicken.  Fans are

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September 4, 2025
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