Ho Chi Minh, Vietnam – MINISO has launched its first MINISO FRIENDS store in Ho Chi Minh City, introducing an IP-led retail format as the
Singapore – PT Elang Mahkota Teknologi has expanded its collaboration with Google Cloud to scale the use of generative AI across its media and entertainment
Melbourne, Australia – The Social CliQ has integrated its sister division, The Content CliQ, consolidating its social, content, and influencer capabilities under a single structure
Bangkok, Thailand – Yili Group’s ice cream brand Cremo is turning up the chill factor in Thailand with a summer campaign designed to tap into
In 2026, the marketing world is navigating “The Turning Point.” After two years of our feeds being flooded with hyper-optimised, high-sheen AI content, we have
Singapore – Vaseline is betting on memory, not just moisture, with the launch of ‘Love Hurts’, a campaign that turns a familiar childhood ritual into
Singapore – GlaxoSmithKline Singapore has launched a nationwide shingles awareness campaign, ‘WAIT FOR WHAT?’, aimed at encouraging older adults to seek medical advice on the
Singapore – Nestlé and Lazada Group are rolling out their Regional Super Brand Day on 23 April 2026 across Malaysia, Singapore, Indonesia, Thailand, and Vietnam,
Singapore – National Arts Council (NAC) and Changi Airport Group (CAG) have signed a three-year partnership to showcase Singapore’s arts and culture to international audiences
Paris, France – Lacoste has introduced a new visual identity, refining its core brand elements in a move that leans on heritage while sharpening its
