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Marketing

Hakuhodo International Thailand restructures leadership to support transformation strategy

Bangkok, Thailand – Hakuhodo Thailand has announced a leadership restructuring, appointing Koki Ito as group chief executive officer and Jirapat Kanchanosot as group co-chief executive

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March 27, 2026
Marketing

Filipino dessert chain Avocadoria marks third international market expansion with Bangkok debut

Bangkok, Thailand – Filipino dessert chain Avocadoria has opened its first branch in Thailand, marking its entry into its third international market following expansions into

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March 27, 2026
Marketing

B2S rolls out “B2S Book Curated for You” campaign to expand reading ecosystem in Thailand

Bangkok, Thailand – Bookstore chain B2S has launched its “B2S Book Curated for You” campaign in collaboration with publishers, as part of efforts to strengthen

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March 26, 2026
Marketing

Makro rolls out “Live Like a PRO” campaign to broaden access to professional-grade products

Bangkok, Thailand – CP AXTRA’s Makro has launched its new “Live Like a PRO” campaign in Thailand, positioning the initiative as part of its broader

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March 26, 2026
Technology

True, Google partner to roll out AI literacy programmes for Thai youth

Bangkok, Thailand – True Corporation has partnered with Google to launch two AI education programmes aimed at improving digital skills and awareness among young people

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March 26, 2026
Marketing

Disney Thailand rolls out year-long brand collaborations to mark 100 years of Winnie the Pooh

Bangkok, Thailand – Disney Thailand is marking the 100th anniversary of Winnie the Pooh with a series of collaborations involving Thai and international brands, introducing

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March 25, 2026
Marketing

Jetts Fitness stages music-led workout event with MILLI in Bangkok

Bangkok, Thailand – Jetts Fitness hosted a fitness and music event titled “JETTS x MILLI: Move Like a HEAVYWEIGHT” at Samyan Mitrtown, bringing together elements

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March 25, 2026
Platforms

AIS secures Bundesliga broadcast rights in Thailand under three-year deal

Bangkok, Thailand – Thai telecommunications company AIS has entered into a three-year agreement with Bundesliga International to become the exclusive broadcaster of the Bundesliga in

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March 25, 2026
Marketing

Monde Nissin launches Roblox campaign for SUMO Mini Cookies

Bangkok, Thailand – Monde Nissin has partnered with We Are Social Thailand to launch “SUMO World,” a campaign on Roblox for its SUMO Mini Cookies

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March 24, 2026
Marketing

KFC Thailand CMO Suhayl Limbada exits after four-year tenure

Bangkok, Thailand – Suhayl Limbada has announced he is stepping down from his role as market lead and chief marketing officer at KFC Thailand, ending

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March 23, 2026
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