Marketing
Which brands delivered the best mega campaigns on Shopee in 2021?
Find out which brands had the best performing mega campaigns on Shopee for the past year, recognized by the e-commerce itself.
January 14, 2022
-
MARKETECH APAC
SME
ADB, TPB sign $25m loan to finance women-led SMEs in Vietnam
The loan is accompanied by a $750,000 technical assistance grant to help TPB better meet the needs of WSMEs.
January 14, 2022
Main Feature
Why marketers should say no to ‘renting’ customer data
There is life after the death of the cookie, and the solution boils down to genuinely giving value to customers in order to kickstart data exchange.
January 14, 2022
Marketing
HK blockchain solutions UDomain rebrands to reflect commitment to web 3.0
The HK-based company aims to mirror its position as a pioneer blockchain solution provider through the rebranding.
January 12, 2022
Marketing
GroupM holds third annual ad marketing conference, discusses E-joy, great resignation
Called SourceCode, the virtual conference in Malaysia talked about fresh and existing concepts present in marketing such as E-joy and The Great Resignation.
January 11, 2022
Marketing
Vietnam’s VietJet Air named one of the safest low-cost airlines in the world
In 2021, the airline was hailed as the Best Ultra Low-Cost Airline.
January 10, 2022
Technology
AllValue to boost e-commerce, taps consumer engagement MoEngage
PH retail group AllValue aims to boost the e-commerce of its home retail and supermarket brand AllHome and AllDay.
January 10, 2022
Main Feature
SME Marketing Of The Year: TikTok’s ‘Shop Local Saturday’
TikTok’s ‘Shop Local Saturday’, a campaign launched in May 2021 for SMBs on the platform is our SME Marketing Of The Year.
January 7, 2022
Marketing
Hot jobs: LAMC productions searches for PR & marketing, business execs in PH
LAMC Productions, an independent concert promoter headquartered in Singapore, is looking for talents in the Philippines in the areas of PR, social media, events, and business operations.
January 7, 2022
Main Feature
MARKETECH APAC prepares marketing industry for 2022 with What’s NEXT series
To run until February, MARKETECH APAC releases a collection of though leadership pieces penned by marketing leaders to prepare the industry this 2022.
January 6, 2022