Tag: VML
VML has also noted that moving forward, Yi-Chung Tay, previously co-CEO along with Audrey, will assume the role of CEO, leading VML APAC into its next chapter.
India – VML has appointed creative leader Kalpesh Patankar as its group chief creative officer for India, marking a significant addition to the agency’s leadership team. With nearly two decades of award-winning experience, Patankar joins VML from his previous role as chief creative officer at Leo Burnett...
Hong Kong – VML Hong Kong has elevated Sandra Gin and Edward Ha to executive directors, entrusting them with spearheading regional and local market growth, respectively. Gin, who joined the former Wunderman Thompson in 2020 as client services director, has been involved in expanding the regional and...
Philippines – KitKat Philippines, in collaboration with VML Philippines, has launched a creative new campaign that reimagines its iconic chocolate bar as a practical tool for small business owners, cleverly embracing a unique Filipino tradition of taking short breaks. Called the “KitKat Break Bar,”...
IKEA Thailand, in collaboration with VML Thailand and The Mirror Foundation, has launched the ‘IKEA Flooded Room’ campaign, rallying the community to support flood victims in rebuilding their devastated homes.
Mobile shopping is the preferred choice for consumers across Asia Pacific, yet many brands and retailers are failing to keep up, resulting in frustration with the user experience, according to a recent report by VML.
L'Oréal Vietnam has selected WPP’s Onefluence as its full-service influencer marketing agency under a three-year retainer agreement, underscoring the beauty giant's dedication to leveraging brand advocacy as a strategic driver for business growth.
Gogolook, the developer of the Whoscall App, a leading digital anti-scam tool, has teamed up with the Cyber Crime Investigation Bureau (CCIB) to launch a special Mother’s Day campaign focused on safeguarding families from online scammers.
Building on SGSecure’s “What’s your Role” campaign, the Ministry of Home Affairs (MHA) and creative agency VML Singapore have unveiled a new music video aimed at mobilising the community in the fight against terrorism.
VML has appointed Alfred Wong as chief creative officer of VML Hong Kong. He has started his post and will report to Maggie Wong, CEO of VML Hong Kong.
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