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Tag: Vistar Media

Vistar Media Appointment
Vistar Media expands Singapore team as programmatic DOOH demand rises in Southeast Asia
Posted on April 13, 2026
by Sharona Nicole Semilla
Singapore – Vistar Media is strengthening its Singapore team with three new appointments, as programmatic digital out-of-home (DOOH) gathers pace across Southeast Asia. The firm, part of T-Mobile Advertising Solutions, has named Haravin K as Senior Business Director, Dawn Neca as Account Director, and...
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VISTAR APPOITNMENTS
Vistar Media strengthens SEA team with two senior hires to fuel pDOOH momentum
Posted on November 7, 2025
by Sharona Nicole Semilla
Singapore – Vistar Media, the leading global provider of technology solutions for out-of-home (OOH) media and part of T-Mobile Advertising Solutions, has bolstered its Southeast Asia operations with two key appointments—Kevin Smyth as commercial director for Southeast Asia and Cindy Lim as DSP partnerships...
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T-Mobile to acquire Vistar Media for $600m, to boost advertising solutions business
T-Mobile to acquire Vistar Media for $600m, to boost advertising solutions business
Posted on January 14, 2025
by Teddy Cambosa
Washington, USA – American telecommunications company T-Mobile has announced that it will be acquiring global OOH advertising company Vistar Media for $600m. Said acquisition will benefit the T-Mobile Advertising Solutions business, a move for the carrier to improve its advertising business. Through...
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vistar-pureprofile-partnership
Vistar Media teams up with Pureprofile to elevate programmatic DOOH effectiveness in SEA
Posted on December 13, 2024
by Aliza Carmona
Vistar Media has partnered with global data and insights provider Pureprofile to transform digital-out-of-home (DOOH) campaign measurement in Southeast Asia, offering advanced audience insights to enhance advertiser performance.
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Haleon selects Vistar Media as preferred global partner for programmatic OOH advertising
Haleon selects Vistar Media as preferred global partner for programmatic OOH advertising
Posted on November 6, 2024
by Teddy Cambosa
This partnership marks a significant milestone in Haleon's continued investment in premium, impactful media channels.
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sean cheyney vistar media
Vistar Media doubles down on retail media strategy, names Sean Cheyney as new global head
Posted on October 23, 2024
by Aliza Carmona
Vistar Media has appointed Sean Cheyney as its new global head of retail media, tasking him with leading the company's retail media strategy and strengthening its position within the expanding retail media ecosystem.
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Vistar Academy expands to APAC to train industry people on future of DOOH advertising
Vistar Academy expands to APAC to train industry people on future of DOOH advertising
Posted on September 12, 2024
by Teddy Cambosa
Since launching in August 2023, the academy has welcomed nearly 2,500 members, seeing over 1,300 Accelerate certifications granted, showcasing that there is a strong appetite within the industry for knowledge and learning.
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vistar-media-taiwan
Vistar Media strengthens APAC presence with key partnerships in Taiwan
Posted on August 16, 2024
by Aliza Carmona
Vistar Media, a global provider of out-of-home (OOH) media technology solutions, has forged new strategic partnerships with two major Taiwanese media owners, KanBan Culture and PilotTV Holdings, significantly expanding its footprint in the region.
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Vistar Media expands OOH advertising growth across Southeast Asia
Vistar Media expands OOH advertising growth across Southeast Asia
Posted on April 24, 2024
by Teddy Cambosa
As advertisers across travel, CPG, retail, finance, tech, entertainment and more industries continue to recognise the value of programmatic digital out-of-home (DOOH) solutions, brands are increasingly testing and leveraging the channel for their marketing efforts both at home and in new regional ma...
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Plan B Media and Vistar
Plan B Media, Vistar Media team up to offer programmatic solutions for DOOH advertising in Thailand and Singapore 
Posted on April 5, 2024
by MARKETECH APAC
lan B Media's premium DOOH inventory will be instantly accessible to Vistar Media users through this relationship, which the companies hope will open up new prospects. Global advertisers will be able to interact with their target audiences more than ever before and achieve quantifiable outcomes because...
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