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Tag: Singapore

K-pop, Singapore Airlines, McLaren dominate brand conversations following recent Singapore GP
K-pop, Singapore Airlines, McLaren dominate brand conversations following recent Singapore GP
Posted on October 3, 2024
by Teddy Cambosa
McLaren topped the charts in overall F1 team's popularity with 91,900 mentions, buoyed by Lando Norris’ stellar victory, which closed the gap to championship leader Max Verstappen. Ferrari and Red Bull followed closely with 84,900 and 83,900 mentions respectively, as global conversations swirled around...
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Giga! makes letter ‘e’ scannable for prizes through AR filter campaign along with new 5G eSIM launch
Giga! makes letter ‘e’ scannable for prizes through AR filter campaign along with new 5G eSIM launch
Posted on October 3, 2024
by Aliza Carmona
Through the filter called ‘giga E-xplorer,’ created by Grey Singapore, everyday objects with the letter ‘e’ are turned intro interactive portals.
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Dyson lays off employees at SG office, union expresses disappointment over one-day notice
Dyson lays off employees at SG office, union expresses disappointment over one-day notice
Posted on October 2, 2024
by Teddy Cambosa
Dyson has confirmed the news to MARKETECH APAC when reached out to.
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SHEIN lays off 17 employees in SG despite local growth plans
SHEIN lays off 17 employees in SG despite local growth plans
Posted on September 30, 2024
by Teddy Cambosa
In a statement by a SHEIN spokesperson, it had stated that the employees come from the company’s IT research and development (R&D) arm, and were notified on September 25.
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Justina Sim named as new country head for Ninja Van Singapore
Justina Sim named as new country head for Ninja Van Singapore
Posted on September 30, 2024
by Teddy Cambosa
In her previous position as regional head of financial planning and analysis, Sim transformed her department into a proactive partner, working closely with operations on various initiatives to enhance efficiency and profitability.
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Changi Airport revamps loyalty program to boost customer experience
Changi Airport revamps loyalty program to boost customer experience
Posted on September 27, 2024
by Aliza Carmona
The revamped program includes enhanced free parking benefits, birthday vouchers, and a new membership tier called ‘Monarch’.
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FPG HPB app
FairPrice, HPB team up to give in-app rewards for Singaporeans on healthier purchase decisions
Posted on September 24, 2024
by Aliza Carmona
FairPrice Group (FPG) has teamed up with the Health Promotion Board (HPB) to introduce a new initiative that offers Singaporeans a more seamless way to earn rewards for making healthier purchases.
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AIC breaks narrow, outdated mainstream portrayal of seniors in ‘Break The Silver Ceiling’ initiative via TSLA
AIC breaks narrow, outdated mainstream portrayal of seniors in ‘Break The Silver Ceiling’ initiative via TSLA
Posted on September 23, 2024
by Teddy Cambosa
For this new phase, AIC aims to tackles ageist stereotypes head-on by producing a comprehensive digital photo repository that celebrates seniors in their true light—active, engaged, and diverse.
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Inadequate quality data hinders 77% of Singapore businesses from effective AI use: report
Inadequate quality data hinders 77% of Singapore businesses from effective AI use: report
Posted on September 23, 2024
by Aliza Carmona
Singapore – Lack of quality data hinders 76% of Singapore businesses from using artificial intelligence (AI) effectively, according to a report from customer platform HubSpot. The report unveiled various challenges being faced by businesses in elevating customer satisfaction and generating revenues....
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google-cloud-enterprise-sg
EnterpriseSG partners with Google Cloud boost AI adoption for startups, SMEs in Singapore
Posted on September 23, 2024
by Aliza Carmona
Enterprise Singapore (EnterpriseSG) and Google Cloud have partnered to launch new initiatives that will accelerate AI adoption and innovation in Singapore, enabling high-growth startups to develop proprietary AI products and helping SMEs boost workforce productivity through AI.
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