Tag: Product Launch
United States – Canva has announced the launch of Canva AI 2.0, a new iteration of its platform that introduces a more integrated, AI-driven approach to content creation. The update marks what the company describes as its most significant product development since its founding in 2013, and is currently...
Amsterdam, Netherlands – In a world first for luxury fashion, avant-garde techwear label Enfin Levé, founded by Polish designer Michal Hadas, has unveiled a one-of-a-kind handbag crafted from lab-grown T-Rex leather. The handbag marks the debut of the world’s first product made from T-Rex Leather™, a...
Manila, Philippines – NutriAsia Incorporated, through its UFC brand, has launched a Sweet and Spicy Spaghetti Sauce, developed in collaboration with independent creative agency Leron Leron Sinta. The new product offers a spicier take on a Filipino culinary staple, aimed at more mature palates. Branded...
Thailand – Pumpui has partnered with creative agency Yell Bangkok on a typography-led campaign designed to cut through visual sameness in the Korean-inspired food category, supporting the launch of its new product. Facing increasing competition in the Korean-inspired food segment, Pumpui and Yell Bangkok...
Hong Kong – Watsons Water has launched a limited-edition “Hong Kong Landmark” series, its first AI-designed packaging, featuring reinterpretations of the city’s iconic landmarks. The series marks the first time Watsons Water has applied artificial intelligence (AI) technology to its product...
Hong Kong – Carlsberg Hong Kong has launched its No & Low-Alcohol Range and Beyond Beer product collection ahead of the New Year, aiming to promote moderation and mindful drinking. Available from January 2026, the roll-out aligns with the peak festive period and the annual Dry January movement,...
Julie’s transformed Sunway Pyramid’s Blue Concourse into a live-action urban skate experience—a feat rarely seen in Malaysian mall activations.
Indonesia – HD Hyundai Construction Equipment Indonesia has named Cheil Indonesia as its new agency partner following a competitive pitch, tasking the agency with developing creative assets for an upcoming product launch and revitalising the brand’s digital presence. As part of the mandate, Cheil Indonesia...
Singapore — Digital marketing agency Xtend has unveiled its new marketplace-first e-commerce solution designed specifically for Southeast Asia’s dominant platforms to increase visibility, connect with high-intent shoppers, and drive measurable sales growth within marketplace ecosystems. The e-commerce...
Singapore — South Korea’s instant noodle brand Nongshim is rolling out a tie-in of limited-edition products tied to Netflix and Sony’s animated hit ‘K-Pop Demon Hunters,’ tapping into the film’s surge in global popularity. Special edition cup noodles, modelled after the bowls slurped by Rumi, Mira, and...
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