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POP MART opens store in New Zealand, marks entry into Oceania

Auckland, New Zealand — POP MART, the global culture and entertainment company best known for art toys and collectable toys, has announced the opening of its first New Zealand store in Auckland this April.

Located at Queen Street, the commercial centre of Auckland’s CBD, the two-story site features a range of POP MART toys from their numerous series and of varying rarities.

Justin Moon, VP of POP MART, and president of POP MART International, said, “We are excited to come to New Zealand and open our new store in Auckland, a world-renowned and beautiful city.”

Moon adds, “With our well-designed store, we can connect with local art toy fans and consumers, bringing them a joyful and engaging shopping experience, and sharing the culture of art toys.”

The New Zealand store is the first official POP MART store in Oceania. The company launched two Roboshops, or toy vending machines, and a pop-up store in Australia last year, which proved a hit with local art toy fans. A store also popped up this year in London that marked the brand’s first physical store in Europe. The Beijing-based art toy brand has already expanded into 23 countries and regions across the world.