Tag: Philippines
The announcement comes off the back of the brand’s rebranding and assortment revamp this March, and further hones in on its brand vision to be the go-to destination for Asian women globally.
In an exclusive conversation with MARKETECH APAC, he stated that his role will focus on driving PICKUP Coffee’s brand equity by emphasising value-for-money offerings without compromising quality.
In a statement, GIGIL said that they recognise the issues caused by their recent campaign, adding that even as all the necessary permits and clearances were secured, their approach had resonated differently and so the campaign was immediately discontinued.
In the statement, Wellspring said that they made a misstep in their campaign and are ‘sorry’. They have also complied with the city’s orders to take down the ads in the city and promised to practice better sensitivity in their campaigns moving forward.
The new film titled ‘Passion’ was conceptualised alongside local independent agency Leron Leron Sinta. It revolves around a seemingly ordinary mother with a secret that is anything but ordinary.
The initiative urges corporate executives to take the lead in eradicating the stigma and uneasiness that cancer patients experience at work and in fostering a supportive environment for those who most need it. This is in line with Globe's mission to give its workers all-encompassing support and care...
To highlight the speeds that the two motorcycles are capable of, the agency worked on a series of commercials that viewers would have trouble keeping up with, staying true to its tagline, ‘Live to be Chased.’
Around 51% of women-led SMEs and 56% of microbusinesses in the Philippines saw revenue growth after they started accepting digital payments, new data from Visa recently revealed.
Prior to assuming this role, Delgado is widely credited for leading UnionBank’s digital retail banking innovations such as the digital bank branch model and UnionBank Online.
In 2023, real-time payment transactions in the Philippines experienced a 24% year-on-year (YoY) growth, with transaction volumes reaching 777 million, according to a report by ACI Worldwide.
