Skip to content
Marketech APAC
  • About Us
  • Reports
  • Events
  • Contact Us
SUBSCRIBE
  • MARKETING
  • TECHNOLOGY
  • PLATFORM
  • SME

Tag: Netflix

Netflix sees increase in upfront ad sales commitments, expands advertiser capabilities
Netflix sees increase in upfront ad sales commitments, expands advertiser capabilities
Posted on August 23, 2024
by MARKETECH APAC
Netflix closed partnerships for a number of their upcoming films and series including fan-favourites ‘Squid Game,’ ‘Wednesday,’ ‘Outer Banks,’ ‘Happy Gilmore 2,’ ‘Ginny & Georgia,’ and ‘Love is Blind’ as well as deals around highly anticipated live events including WWE Raw, and the Christmas Day NFL...
Read More
Netflix to launch in-house adtech platform by 2025
Netflix to launch in-house adtech platform by 2025
Posted on May 16, 2024
by Teddy Cambosa
Moreover, Netflix will also expand its buying capabilities to include The Trade Desk, Google's Display & Video 360, and Magnite who will join Microsoft as the main programmatic partners for advertisers.
Read More
MARKETECH-PHOTOS
The Content Forum launches guidelines for more inclusive, safe online curated content
Posted on December 21, 2023
by Aliza Carmona
The Communications and Multimedia Content Forum of Malaysia (Content Forum) has rolled out its inaugural supplementary guideline, ‘The OCC Guidelines’ on updated best practices for online curated content service providers.
Read More
MARKETECH APAC FEATURED IMAGE (9)_11zon (1)
Netflix leads Singapore’s consumer satisfaction rankings for video streaming services
Posted on November 8, 2023
by Azunta Gaviola
Singapore – With over one in three consumers subscribed to it, Netflix has emerged as the most popular streaming service in Singapore. In this latest data, market research company YouGov also indicated that the same platform encompasses the largest proportion of contented customers garnering an 83% average...
Read More
From legal rivals to partners: Netflix, SK Broadband end legal battle, enter new strategic partnership
From legal rivals to partners: Netflix, SK Broadband end legal battle, enter new strategic partnership
Posted on September 20, 2023
by Teddy Cambosa
In a new statement, SK Telecom and SK Broadband aim to help customers enjoy Netflix shows and films on mobile devices and IPTV (B tv) with easier access and payment options. SK Telecom and SK Broadband will offer various price plans and products, including bundled packages.
Read More
Netflix announces US$2.5b investment in South Korean films, series
Netflix announces US$2.5b investment in South Korean films, series
Posted on April 25, 2023
by Teddy Cambosa
The announcement was made following a meeting with Netflix Co-CEO Ted Sarandos with South Korean president Yoon Suk Yeol following the latter’s ongoing state trip in the United States.
Read More
Sauce brand Roza Thailand brings secret sauce from Netflix’s hit movie ‘Hunger’ to life
Sauce brand Roza Thailand brings secret sauce from Netflix’s hit movie ‘Hunger’ to life
Posted on April 18, 2023
by Teddy Cambosa
The Roza Chef@Home sauce, co-created with Wunderman Thompson, was derived from the ‘Cry Baby’ noodles featured in Netflix's 'Hunger'.
Read More
Lacoste unveils new collection resembling fan-favourite Netflix shows
Lacoste unveils new collection resembling fan-favourite Netflix shows
Posted on April 14, 2023
by Teddy Cambosa
The collaboration features a clothing collection with the Lacoste crocodile dawning the costumes from fan-favourite Netflix shows.
Read More
Netflix taps Sandbox VR to create ‘Squid Game’ VR experience
Netflix taps Sandbox VR to create ‘Squid Game’ VR experience
Posted on February 13, 2023
by Teddy Cambosa
In the VR experience, players are transported to iconic ‘Squid Game’ locations, where they become contestants in a variety of pulse-pounding challenges inspired by the Netflix series and compete against each other to be the last one standing. 
Read More
Netflix article featured image
Bespoke papercut artwork to be brought on a digital screen in Netflix’s CNY campaign
Posted on January 18, 2023
by Teddy Cambosa
The papercut artwork aims to highlight the value of ‘togetherness’ as a commemoration of the festivity.
Read More
No posts found

Posts pagination

Previous 1 2 3 4 5 6 Next

Most Recent Articles

[Partnership] Sanrio IP
Sanrio goes beyond merch with gaming, anime bets to build next phase of global IP growth
July 23, 2026
Sharona Nicole Semilla
No posts found
Netflix brings FIFA World Cup game to TVs with mobile-powered play
July 23, 2026
Sharona Nicole Semilla
Watsons teams up with Pantone to introduce signature ‘Watsons Evergreen’ colour across 16 markets
July 23, 2026
Sharona Nicole Semilla
Panhead unveils ‘Beer, Engineered’ brand platform, premium packaging refresh with Weave
July 23, 2026
Sharona Nicole Semilla
Vodafone turns unanswered texts into giant public murals in new campaign via Howatson+Company
July 23, 2026
Julian Bartolome
Swift Foods Philippines brings the 'Angge Multiverse' to life in new campaign by Leron Leron Sinta
July 23, 2026
Sharona Nicole Semilla
No posts found

Subscribe Now

This field is for validation purposes and should be left unchanged.
Agreement(Required)
Marketech APAC
We deliver the latest marketing news, trends, and best practices that serve everyone in the industry whether you’re from small or big enterprises.

Office

14i Seville Tower, Circulo Verde Phase 1, #70 Calle Industria, Brgy. Bagumbayan, Quezon City, 1100 Philippines +63 917 319 5762
+63 917 319 5762

Follow Us

Facebook Linkedin Youtube Spotify

Content Pillars

  • Marketing
  • Technology
  • Platforms
  • SME

The Publication

  • About Us
  • Contact Us
  • Terms and Conditions
  • Privacy & Cookie Policy
  • Events
  • Reports

Geographical Scope

  • South East Asia
  • East Asia
  • ANZ
  • SouthAsia
  • APAC
  • Global

Featured Events

Conferences
  • Retail & E-Commerce Innovation Series
  • What's NEXT in Marketing Series
  • Digital Experience Asia Series
  • Advertising Summit Asia Philippines
Awards
  • NEXT Awards Series
  • Advertising Awards Asia Pacific
  • Content Marketing Awards Asia Pacific
  • Marketing Technology Awards
  • Retail & E-commerce Excellence Awards Asia Pacific
  • Empowered Women Awards

Join our APAC marketing community

Subscribe to our newsletters to get the latest marketing news in the region.

This field is for validation purposes and should be left unchanged.
Agreement(Required)

© 2026 MARKETECH APAC. All rights reserved.

We use cookies to improve your experience and to analyse our traffic. To find out more, please click here. By continuing to use our website, you accept our Privacy Policy and Terms & Conditions. Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT
Home
About Us
Write for Us
Contact Us
Subscribe
Facebook Linkedin