Tag: Moonton

Kuala Lumpur, Malaysia – Malaysia’s digital entertainment service enabler, UniPin, has been appointed by Moonton, a Chinese video game developer and publisher, to be its official regional esports partner for the Mobile Legends: Bang Bang Southeast Asia Cup Tournament, MSC 2022.

Through the partnership, UniPin will be providing an opportunity for MLBB fans to attend the Grand Finals of the MSC 2022 by offering a fully paid trip for three days and two nights in Kuala Lumpur, including a Gold Tier ticket for the Grand Finals itself. 

From 27 May to 19 June, UniPin will also be offering prizes such as cashback MLBB in-game prizes and Epic hero skins. It will also be hosting some fun activities at its booth in MSC 2022, where participants can win even more prizes and exclusive merchandise.

Stella Soh, UniPin Malaysia’s commercial director, said that UniPin and Moonton’s partnership is based on the same vision to support the growth of the esports ecosystem in Southeast Asia, which can be done by forming and running various activities and tournaments.

“We’re delighted to partner with Moonton Games in MSC 2022 as we share the same passions and values. UniPin is committed to developing grassroots opportunities and supporting the community. It is also UniPin’s vision to make our service accessible to all gamers no matter what location, demographic or socioeconomic status especially in Southeast Asia and other emerging countries,” added Soh.

Meanwhile, Adrian Cher, head of regional sales at Moonton, believes that the collaboration with UniPin will provide avenues for their fans to catch MSC 2022 in action as they celebrate esports #SupremaSEA in the best possible way by once again hosting a large-scale live stage event.

“This tournament serves as the regional platform for MLBB players and fans to gather and celebrate the best talent across Southeast Asia. UniPin’s commitment is in line with our vision to help drive growth and sustainability within the esports ecosystem, and we are thrilled to work closely together with them to bring the action even closer to our fans,” said Cher.

Manila, Philippines – Philippine telecommunications company Smart Communications (Smart) has partnered anew with Moonton, a Chinese video game developer and publisher, to be its official telco associate for the upcoming season of Mobile Legends: Bang Bang Professional League (MPL), which is the largest mobile esports league in the Philippines.

The MPL Season 7 will see 10 of the country’s top Mobile Legends esports teams compete, namely Aura PH, Onic PH, and Cignal Ultra, as well as Smart Omega Esports, and the defending champion Bren Esports, among others.

The teams will battle in a round-robin format for a chance to win the coveted championship title and a US$120K cash prize.

The telco company will stream the matches live on its Facebook page. Smart subscribers and esports fans are encouraged to watch the live stream for a chance to win exciting prizes, as well as receive exclusive updates, and freebies throughout the season.

Smart has previously partnered with Moonton, where the telco hosted events and gaming treats for Mobile Legends fans in 2017. Earlier this year, Smart has also supported Moonton’s M2 World Championship, where Filipino team Bren Esports won the top prize.

Manila, Philippines – China-based game developer Moonton has tapped Filipino professional boxer Manny Pacquiao to become the new face of the company’s game, Mobile Legends.

The campaign started out with a teaser on Mobile Legends’ YouTube channel, where the video shows boxing material elements like boxing gloves and punching bags, with an announcer voice-over revealing the new collaboration with “The fighting pride of the Philippines.”  

https://www.youtube.com/watch?v=nckwqY3X-Oo
The teaser uploaded by Mobile Legends on November 13, hinting the inclusion of another in-game hero (Video Courtesy of Mobile Legends YouTube channel)

In a virtual press conference, Pacquiao shared his excitement with the new partnership, and took note of the growth of the local esports community.

“It is an amazing experience [since] I have seen how much the esports community in the Philippines has grown [and] how much the gaming community has embraced Mobile Legends Bang Bang, and with their skills, have elevated the game,” Pacquiao stated.

He added, “The dedication, the focus, the hard work that comes with building skills–these are present both in [actual] sports and esports. More importantly, that drive to succeed and conquer, as well as the spirit of camaraderie and fairness are also key threads binding the two.”

The recent company move is in line with its ongoing Project NEXT initiative, which seeks to provide “revamp” of the game’s original characters and improving them. As part of the campaign, Mobile Legends is launching a new hero based on Manny Pacquiao called “Paquito” which features boxing skills, with “damage” and “chase” specialty.

A Mobile Legends gameplay featuring the new “Paquito” hero, resembling Manny Pacquiao (Video Courtesy of OzaRess YouTube channel)

“Playing Mobile Legends has become a daily routine to all the [Filipinos]. The Philippine culture also provides a steady stream for the inspiration of in-game updates and collaborations,” William Mei, marketing manager of Moonton stated.

https://www.youtube.com/watch?v=H6InxBaL_WM