Tag: MBCS
This campaign introduces a comedic twist to Chinese mythology, featuring an overworked Goddess of Fortune (Choy San) who enlists the help of the newly invented Goddess of Beauty (Leng Lui San), personified by Aiken, to tackle beauty-related wishes during the hectic CNY season.
The AIA “It’s what’s inside, that matters” campaign launched to educate Malaysians to take a pulse check on their health and take stock of their protection and coverage.
The campaign launches a new permanent addition to the Pizza Hut menu. The Melts Burger features a brand film to showcase Pizza Hut’s innovation of its new menu item, which is crunchy like Melts, and tastes like a burger, bringing about “the best of both worlds” as it says with its tagline.
Following a competitive pitch process, MBCS has been appointed as the digital and social agency of record (AOR) for isotonic sports drink 100PLUS in Malaysia.
The 'Work & Study' program at MBCS Academy is especially intended for school dropouts from Malaysian B40 SPM and STPM classes, which correspond to families from the lowest 40% of income earners in Malaysia. Successful applicants can pursue a subsidised diploma or degree program at a partner university,...
MBCS, the media-fueled creative content practice within the IPG Mediabrands network, has officially released the latest Prego campaign film that shows mothers turning into chefs in time for the upcoming Raya festive season.
In the movie, a group of girls use the Aiken Vita-C Bright Skincare line to embrace their brightest selves. The girls are given the chance to succeed on the football court because of their glowing skin.
Mediabrands Content Studio (MBCS) in Australia, has strengthened its leadership and strategic capabilities by promoting Toby Maclachlan to head of strategy & product and hiring Trent Peppercorn to the newly established position of head of Melbourne. The newly-designated posts take immediate effect.
Media Brands Content Studio (MBCS), the media-fuelled creative content practice within the IPG Mediabrands network, has released PETRONAS’ festive film that commemorates the upcoming Merdeka and Malaysia Day celebrations.
The short ad celebrates fathers who would do anything to make their ‘little girls' dreams come true’
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