Tag: IDN Media

Jakarta, Indonesia – Media platform IDN Media has announced that it has acquired local livestreaming monetisation platform Saweria, in a bid of improving its livestreaming business ecosystem, while also supporting the local content creator economy.

The synergy between IDN Media and Saweria is anticipated to substantially expand the economic potential of content creators in Indonesia, particularly to strengthen IDN Media’s priorities in the livestreaming industry. 

“Beyond boosting user growth, this synergy is expected to significantly support the integration of cutting-edge technologies within IDN Media and to further solidify inter-team collaboration for future endeavors,” the company stated,

Despite the acquisition, the Saweria team will continue to function as usual. Livestreamers’ experience in utilizing the Saweria platform will remain unchanged, and the primary focus of both Saweria and IDN Media is to ensure the satisfaction of livestreamers and Saweria users.

Winston Utomo, founder and CEO at IDN Media, said, “We are delighted to announce the acquisition of Saweria into the IDN Media ecosystem. Our heartfelt gratitude to all partners, streamers, and users who have supported Saweria and Indonesia’s creator economy.” 

He added, “With this acquisition, we are committed to continuing our vision of creating a one-stop platform for Millennials and Gen Z and strengthening the livestreaming industry in Indonesia. As Indonesia’s largest livestreaming monetization platform, we hope Saweria can empower its streamers to craft high-quality content that enables them to create a sustainable livelihood for themselves and their family.”

IDN Media is continuously expanding its media and entertainment business over the years. In June 2022, the company acquired the operations of idol group JKT48, which was previously handled by Dentsu Inter Admark Media Group Indonesia. At that same month, it was also able to get undisclosed funding from various investors, including Mayapada Group and KMIF.

Jakarta, Indonesia – IDN Media, the media platform for Millennials and Gen Z in Indonesia, has secured a Series-D investment led by Mayapada Group and KMIF, with participation from East Ventures, OCBC NISP Ventura, and Dentsu Group, as well as V Media Ventures. 

IDN Media aims to democratise information for all Indonesians, especially Millennials and Gen Z. With a comprehensive and end-to-end ecosystem, it operates four major business verticals, namely content platform, digital media, commercial, and entertainment. 

The newly secured investment will not only allow IDN Media to accelerate the growth of its users through the super-app and ecosystem strategy, but also advance its technology, strengthen the teams, and execute strategic partnerships and acquisitions. 

Winston Utomo, IDN Media’s founder and CEO, shared that while this Series-D investment is an important milestone in their journey, the mission to democratise information for all Indonesians is always a work in progress. 

“We will keep working very hard to become a 100+ years old sustainable and healthy company that brings positive impacts on society. One step at a time, for a better Indonesia,” said Utomo.

Meanwhile, William Utomo, IDN Media’s founder and COO, noted “The next eight years will be very different from the past 8 years. After the Series-D investment has been secured, we have prepared several strategic initiatives to be executed as soon as possible. This will be a very exciting new era for IDN Media.”

Dato’ Sri Prof. Dr. Tahir, Mayapada Group’s founder and chairman, said, “We deeply believe in the vision of brothers Winston Utomo and William Utomo. They are young, ambitious, and hardworking individuals who have a dream of making a difference in the future of Indonesia. Mayapada Group is very excited to partner with IDN Media to bring Indonesia to greater heights.”