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Tag: finance

AGODA x JCB
Agoda, JCB join forces to enhance travel experiences for travellers across Asia
Posted on November 6, 2025
by Sharona Nicole Semilla
Singapore – Agoda and JCB International Co., Ltd. are embarking on a three-year partnership, offering customers enhanced travel experiences and exclusive reward privileges.  The collaboration, formalised at the 18th JCB World Conference, runs from April 2026 to March 2029 and will combine Agoda’s...
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MAYA BLACK
Maya Bank reimagines financial elitism with latest campaign showcasing iconic ‘Black Card’
Posted on October 28, 2025
by Sharona Nicole Semilla
Manila, Philippines – Maya Bank, together with Dentsu Creative Manila, is flipping the script on financial elitism with “Welcome to Maya Black”, a campaign that reimagines the iconic ‘Black Card’ for a new generation. Long the symbol of exclusivity, the Black Card has been reinvented as a statement of...
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BPI WEALTH SG
BPI draws new lines of wealth and legacy with launch of BPI Wealth Singapore
Posted on October 13, 2025
by Sharona Nicole Semilla
Singapore – The Bank of the Philippine Islands (BPI) has reached a new milestone with the opening of BPI Wealth Singapore, a wholly owned subsidiary at the heart of Marina Bay.  The launch marks BPI’s expansion across Asia and its commitment to giving Filipino and regional clients access to one...
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HSBC India
HSBC India elevates Premier services to cater to evolving affluent customer needs
Posted on October 10, 2025
by Lyene Marie Darang
Mumbai, India — HSBC India has launched a new campaign featuring Bollywood actor Kareena Kapoor Khan to showcase its enhanced HSBC Premier proposition, aiming to address the evolving needs of affluent and internationally mobile Indians. Centred around a 60-second commercial film, the campaign highlights...
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Salmon, Para-paraan podcast
Salmon Bank brings financial mindfulness to the mic with ‘Para-Paraan with Salmon’ podcast
Posted on October 9, 2025
by Lyene Marie Darang
Manila, Philippines — Salmon Bank has launched ‘Para-Paraan with Salmon’, a new podcast series aimed at encouraging financial mindfulness among Filipino families.  The show, hosted by creator-entrepreneurs Joric Pecson and MK Bertulfo, features guests from various backgrounds who share personal stories...
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MY’s Media Works forms strategic partnership with Versa, to gamify digital journeys
MY’s Media Works forms strategic partnership with Versa, to gamify digital journeys
Posted on September 16, 2025
by Teddy Cambosa
The collaboration is designed to create branded digital journeys for clients by tapping into Versa’s expanding financial user base. Since its launch in 2021, Versa has facilitated more than RM3 billion in deposits.
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ETIQA CAMPAIGN
Etiqa Insurance Singapore launches ‘Live Ready With You’ campaign to empower customers through uncertainty
Posted on September 15, 2025
by Sharona Nicole Semilla
Singapore – Etiqa Insurance Singapore has unveiled its new brand campaign, “Live Ready With You,” which reaffirms its promise to stand by customers during life’s unpredictable moments.  Inspired by real-life experiences, the campaign centres on readiness, protection and partnership, highlighting...
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“Plan Your Life Story” campaign
Singapore's CPF Board,  MoneySense launch “Plan Your Life Story” campaign with McCann Worldgroup
Posted on September 10, 2025
by Sharona Nicole Semilla
Singapore – The Central Provident Fund (CPF) Board and MoneySense, in partnership with McCann Worldgroup Singapore, have launched a new national initiative titled “Make Every Day Matter. Plan Your Life Story”.  The CPF Plan Your Life Story campaign encourages Singaporeans to take greater control of their...
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Airwallex, Arsenal announce multi-year global partnership
Airwallex, Arsenal announce multi-year global partnership
Posted on July 18, 2025
by Teddy Cambosa
Under the agreement, Airwallex will gain rights to use Arsenal’s Men’s and Women’s first team branding and deliver exclusive fan content at Emirates Stadium during Premier League and Women’s Super League (WSL) fixtures.
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YouBiz forges partnership with TikTok to boost financial, advertising solutions
YouBiz forges partnership with TikTok to boost financial, advertising solutions for Singaporean businesses
Posted on March 7, 2025
by Aliza Carmona
YouBiz, YouTrip’s financial platform, is teaming up with TikTok for Business to boost its financial and advertising solutions for businesses in Singapore.
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