San Francisco, USA – Sitecore, a global provider of digital experience software, has appointed Eric Stine as its new chief operating officer. In this capacity, he will be in charge of all customer-facing processes, enabling customers to create captivating digital experiences while unlocking commercial value. Stine will be based in New York City. 

In his new role as chief operating officer, Stine will oversee Sitecore’s pre-sales, sales, customer success, alliances, operations, professional services, support, and ecosystem organisations. 

The most recent position held by Stine was CEO of Elemica. He held the positions of chief revenue officer at Qualtrics and chief commercial officer at Skillsoft before that. Additionally, he has had leadership positions at SAP, Ciber, and Blackboard, among other companies. 

Speaking about the appointment, Dave O’Flanagan, CEO of Sitecore, said, “Eric joins Sitecore at one of the most exciting points in the company’s growth, as we advance an innovative and integrated suite of AI capabilities tailored for marketing teams. We view a tremendous opportunity for our composable DXP to fundamentally transform the way marketing teams create content and digital experiences. As we deliver on our strategy of leveraging AI to innovate across digital content and experiences, Eric will align our customer-facing teams to bring maximum value to our customers and partners globally.” 

Meanwhile, Stine stated, “Sitecore has a multibillion-dollar opportunity as marketing intersects with digital transformation and next-gen AI. Marketing teams at many of the most prominent global brands trust Sitecore to transform the way they work. I look forward to taking our work with customers and partners to new heights, accelerating the next phase of the company’s growth.”