Tag: CapitaLand
![[Activation] Ready, Set, Summer x CapitaLand](https://marketech-apac.com/wp-content/uploads/2026/06/Activation-Ready-Set-Summer-x-CapitaLand.jpg)
Singapore – CapitaLand is turning the school holiday season into an eight-week lifestyle campaign designed around friendship culture, social hangouts and reward-driven experiences. Running from 29 May to 25 July across 15 malls in Singapore, “Ready, Set, Summer!” transforms everyday mall visits into...
Singapore – The holidays are about to get a lot fluffier as CapitaLand welcomes Southeast Asia’s first-ever Mofusand Holidays, transforming 17 malls into a ‘kawaii’ Christmas wonderland starring Japan’s beloved chubby cats. The festive takeover began with a surprise appearance at CQ @ Clarke Quay, where...
According to CLI, CapitaPlus combines shopping, rewards, and redemptions in a single mobile-friendly platform.
Kallang Alive Sport Management (KASM) has announced the appointment of global real estate investment company CapitaLand as its new retail operator to manage the retail spaces at Singapore Sports Hub.
Conceptualised alongside WPP’s Design Bridge and Partners, the new visual identity positions Geneo as a space that draws in a community of future-makers engaged with each other, at work and at play, a stage for human ingenuity.
Bugis Town's new unique offerings allow consumers to explore more than 20 F&B, fashion, lifestyle, and entertainment brands progressively launching at Bugis Town in 2H 2022
One of those initiatives with STB is to profile home-grown brands locally and in China across selected CapitaLand malls in both countries.
These new digital initiatives via CapitaStar by CapitaLand aim to drive more sales, traffic, and consumer engagement for retailers.
Following the first tie-up between the two from 2020's 11.11 campaign, both will continue the omnichannel drive which had gamification as a key aspect.
