Tag: App Store

apple app store campaign in Japan
Apple turns App Store’s iconic ‘A’ logo into multi-universe portal in new Japan campaign
Posted on April 13, 2026
by Aliza Carmona
Japan – Apple has launched a new App Store campaign in Japan, transforming its iconic “A” logo into a portal that opens into a multi-universe spanning 16 app categories. Developed with TBWA\Media Arts Lab Tokyo, the campaign depicts the “A” logo evolving into multiple portals, each representing a different...
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