Tag: Anime
For that, we recently spoke exclusively with Akshat Sahu, senior director of marketing for APAC at Crunchyroll to learn more about Crunchyroll’s plans in Southeast Asia, and learning more about why anime is more than just the streaming experience.
Crunchyroll’s new campaign will go live with video ads on social media platforms like YouTube, TikTok, and Meta, and eye-catching Out-of-Home (OOH) displays featuring popular anime titles at locations like Jakarta's iconic Bundaran HI and Blok M MRT stations.
The updated brand identity rollout will officially begin on July 25 with San Diego Comic-Con at the United States, and will be rolled out across all fan touchpoints of the organisation over the next year.
Moreover, ‘Mega Fan’ subscribers will also get access to the Crunchyroll Game Vault which provides unlimited access to a constantly growing library of premium mobile games specifically for fans of anime and anime-inspired entertainment.
The funding round was led by Burda Principal Investments alongside Sfermion, Gold House, CMT Digital, and Superscrypt.
McDonald's has partnered with popular Japanese animation house Studio Pierrot to produce the first official WcDonald's anime. Four episodic shorts will take fans into the flavorful world of WcDonald's, where a story about the WcDonald's Sauce and WcNuggets unfold each week.
According to Pizza Hut, the campaign collaboration was aimed at using Spy x Family’s popularity to raise awareness of the membership program of Pizza Hut (Hut Rewards) and engage the consumers via different channels, including offline (instore), online (social media) and digital (mobile app and web)...
Singapore – The undeniable influence of popular culture in enhancing brand equity and driving consumer engagement has become increasingly evident. For marketers who may have missed out on previous waves of pop culture, such as K-culture and gaming & esports, a new opportunity has emerged to...
Sony-owned Funimation Global Group, LLC will now operate as Crunchyroll LLC and has initiated rebranding across its global footprint.
The Crunchyroll acquisition by Funimation target are wider reach of anime streaming content to fans globally.
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