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Tag: Amperity

Amperity unveils ‘Real-Time Profiles’ to enable brands to recognise and respond to customers instantly
Amperity unveils ‘Real-Time Profiles’ to enable brands to recognise and respond to customers instantly
Posted on November 4, 2025
by Teddy Cambosa
Australia – Amperity has unveiled Real-Time Profiles, which allows brands to connect every live customer signal with their full historical profile, making true real-time personalisation a reality. For the first time, brands can recognise a customer in the exact moment they engage, understand the full...
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Amperity, Criteo, and MixIn by Endeavour Group launch closed loop attribution solution for retail media in Australia
Amperity, Criteo, and MixIn by Endeavour Group launch closed loop attribution solution for retail media in Australia
Posted on October 15, 2025
by Teddy Cambosa
The new MixIn solution, powered by Amperity’s AI-driven customer data platform and Criteo’s commerce media technology, connects verified in-store sales with digital ad campaigns, offering marketers a more complete view of their performance across channels.
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Most retailers use AI weekly—but only 11% are ready to scale it: report
Most retailers use AI weekly—but only 11% are ready to scale it: report
Posted on August 7, 2025
by Teddy Cambosa
According to the 2025 State of AI in Retail report, 45% of retailers are already using AI daily or multiple times per week, and 97% plan to maintain or increase their investment in the year ahead.
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AI Appreciation Day: What gives marketers in APAC the competitive edge?
AI Appreciation Day: What gives marketers in APAC the competitive edge?
Posted on July 15, 2025
by MARKETECH APAC
In this article, we speak to brand, technology, retail, marketing and data leaders across the APAC region about some of the emerging trends, challenges and opportunities AI opens - and why it’s time more marketers embrace innovation to remain competitive.
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Amperity launches AI agent ‘Chuck Data’ for customer data engineering in Databricks
Amperity launches AI agent ‘Chuck Data’ for customer data engineering in Databricks
Posted on June 11, 2025
by Teddy Cambosa
Australia – Amperity has announced the launch of ‘Chuck Data,’ the first AI Agent built specifically for customer data engineering. ‘Chuck Data’ uses Amperity’s years of experience and patented identity resolution models, trained on billions of data sets across over 400 enterprise brands, as critical...
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Amperity launches AI-powered agent to unify brands’ customer data
Amperity launches AI-powered agent to unify brands’ customer data
Posted on May 2, 2025
by Aliza Carmona
Customer data cloud Amperity has launched its ‘Identity Resolution Agent,’ an AI-powered tool that unifies customer profiles.
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Former drug exec Dawn G. Lepore appointed as chairman of Amperity’s board of directors
Former drug exec Dawn G. Lepore appointed as chairman of Amperity’s board of directors
Posted on April 7, 2025
by Teddy Cambosa
Her extensive board experience includes leadership roles at eBay, Walmart, and AOL, making her a valuable addition to Amperity as it continues to expand its footprint in customer data intelligence.
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Dr. Martens selects Amperity to transform customer data strategy
Dr. Martens selects Amperity to transform customer data strategy
Posted on March 5, 2025
by Teddy Cambosa
Through this partnership, Dr. Martens will leverage Amperity's AI-powered identity resolution and insights platform to scale their data maturity across key global markets while ensuring privacy compliance.
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Ready to hire a fractional CMO? Here’s what you need to know
Ready to hire a fractional CMO? Here’s what you need to know
Posted on February 14, 2025
by MARKETECH APAC
But a successful fractional executive marketing hire needs a strategic approach. We spoke to several marketing experts, most of whom are fractional themselves, working in Asia-Pacific, to share their insights on how businesses can leverage this model of work, its benefits and the expectations that go...
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Amperity appoints Tony Alika Owens as new CEO, board member
Amperity appoints Tony Alika Owens as new CEO, board member
Posted on November 13, 2024
by Teddy Cambosa
Throughout his career, Owens has navigated the same customer data challenges that Amperity's clients face today. This firsthand experience gives him a unique understanding of the pain points that Amperity solves - and the value it provides enterprises.
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