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Tag: Airline

Cathay Pacific announces key management changes across Southeast Asia
Cathay Pacific announces key management changes across Southeast Asia
Posted on September 1, 2023
by Teddy Cambosa
The appointments span from Cathay Pacific’s regional office in Singapore with new key roles, to new country managers in Indonesia, Philippines, Malaysia, Brunei, Vietnam, and Cambodia. 
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Accenture-and-Changi-Airport
Changi Airport Group, Accenture extend partnership to bolster experience for travellers in Singapore
Posted on August 23, 2022
by Kathleen Murata
Both will be leveraging innovative technologies to enable the airline to seamlessly engage travellers at various touchpoints.
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Scoot-and-TPC-Pokemon-Air-Adventures
SIA’s Scoot to launch Pokémon-themed Pikachu Jet Flights
Posted on August 16, 2022
by Kathleen Murata
This marks another milestone for Scoot as the first ASEAN airline to launch an exclusive livery via ‘Pokémon Air Adventures’.
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AirAsia X’s Rafidah Aziz resigns from chairman role
AirAsia X’s Rafidah Aziz resigns from chairman role 
Posted on June 29, 2022
by Teddy Cambosa
Rafidah Aziz resigns from her chairman role at AirAsia X by 1 July.
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Vietnam’s Vietjet Air one of the safest low-cost airlines in the world
Vietnam’s VietJet Air named one of the safest low-cost airlines in the world
Posted on January 10, 2022
by MARKETECH APAC
In 2021, the airline was hailed as the Best Ultra Low-Cost Airline.
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What’s NEXT: The top personalization strategy for the increasingly nuanced consumer
What’s NEXT: The top personalization strategy for the increasingly nuanced consumer
Posted on December 16, 2021
by MARKETECH APAC
During MARKETECH APAC's panel discussion on the future of digital marketing, marketing leaders from the airline, imaging, and F&B industry unanimously agree on the top strategy brands must adopt in personalization to stay above the fast changes this pandemic.
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AirAsia’s rewards program to now be integrated into its super app
AirAsia’s rewards program to now be integrated into its super app
Posted on December 16, 2021
by MARKETECH APAC
The brand new move will merge all features from the previous BIG Rewards app to be available within the airasia Super App
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Air-New-Zealand-Bastion-Shine-Christmas-Campaign
Need a hand? Air New Zealand’s latest ad gives Santa an aid to deliver ‘Christmas magic’
Posted on December 3, 2021
by Teddy Cambosa
The Christmas campaign by Air New Zealand signifies that the airline will continue to bring cheer this Yuletide season.
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AirAsia PH taps homegrown talent to lead new web series
AirAsia PH taps homegrown talent to lead new web series
Posted on October 13, 2021
by MARKETECH APAC
Titled ‘airasia Thrills’, the new content series will feature captivating local destinations, hosted by its First Officer Rod de Lara and Senior Cabin Crew Bien Geronimo.
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Cebu Pacific
PH airline Cebu Pacific doubles down on self-served customer experience, drops call center
Posted on April 16, 2021
by Kathleen Murata
Philippine's airline Cebu Pacific continues to accelerate its digital transformation to keep improving its overall customer experience.
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