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Tag: Acquisition

opus agency the cwk acquisition 2025
Opus Agency acquires The Company We Keep to expand global experiential marketing capabilities
Posted on February 20, 2025
by Aliza Carmona
Australia – Experiential marketing agency The Company We Keep (The CWK) has been acquired by Opus Agency, a global events and experiential marketing agency, in a move that strengthens Opus Agency’s presence in the Asia-Pacific region.  With offices in Australia, Singapore, and New Zealand, and a...
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Appier announces acquisition agreement with AdCreative.ai
Appier announces acquisition agreement with AdCreative.ai
Posted on February 14, 2025
by Teddy Cambosa
With this move, Appier strengthens its ability to deliver cutting-edge generative AI-powered solutions, providing businesses with enhanced performance and cost efficiencies across the entire advertising lifecycle—from creative generation to performance optimisation. 
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MPIC’s mWell to fully acquire Ayala’s KonsultaMD for undisclosed amount 
MPIC’s mWell to fully acquire Ayala’s KonsultaMD for undisclosed amount 
Posted on February 12, 2025
by Aliza Carmona
Metro Pacific Investments Corporation (MPIC)’s digital healthcare arm mWell is set to acquire Ayala Group’s telehealth provider KonsultaMD.
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the-new-teads-acquisition-with-outbrain
Outbrain completes $900m acquisition of Teads, creating omnichannel outcomes platform
Posted on February 4, 2025
by Aliza Carmona
Outbrain Inc. has officially completed its acquisition of Teads, merging their branding and performance solutions to form an omnichannel outcomes platform for the open internet.
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VCI Global to acquire marketing firm Roots Digital
VCI Global to acquire marketing firm Roots Digital
Posted on January 28, 2025
by Aliza Carmona
Holding company VCI Global, headquartered in Malaysia, is set to acquire digital marketing firm Roots Digital, signalling its entry into Singapore.
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trade-desk-sincera-acquisition
The Trade Desk to acquire Sincera, strengthening programmatic advertising ecosystem
Posted on January 17, 2025
by Aliza Carmona
With this acquisition, Sincera’s tools will integrate into The Trade Desk’s platform, giving advertisers clearer insights into their purchases.
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Stagwell acquires ADK Global, to bolster network growth in APAC
Stagwell acquires ADK Global, to bolster network growth in APAC
Posted on January 16, 2025
by Teddy Cambosa
Furthermore, with the addition of ADK GLOBAL, Stagwell now has a complete offering in APAC of media, creative, and PR for any local, regional or global client opportunity. 
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T-Mobile to acquire Vistar Media for $600m, to boost advertising solutions business
T-Mobile to acquire Vistar Media for $600m, to boost advertising solutions business
Posted on January 14, 2025
by Teddy Cambosa
Washington, USA – American telecommunications company T-Mobile has announced that it will be acquiring global OOH advertising company Vistar Media for $600m. Said acquisition will benefit the T-Mobile Advertising Solutions business, a move for the carrier to improve its advertising business. Through...
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News Corp to sell Foxtel to DAZN for A$3.4b
News Corp to sell Foxtel to DAZN for A$3.4b
Posted on December 26, 2024
by Teddy Cambosa
The agreement follows a strategic and financial review of Foxtel as part of News Corp’s ongoing efforts to optimize its portfolio and simplify the structure of the Company.
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Sony to acquire 10% of Kadokawa shares, to become its biggest shareholder
Sony to acquire 10% of Kadokawa shares, to become its biggest shareholder
Posted on December 20, 2024
by Teddy Cambosa
With the acquisition of the new shares, Sony will become Kadokawa's largest shareholder, holding approximately 10% of its shares, including the shares Sony previously acquired in February 2021.
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