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Tag: Hong Kong

HSBC, Cathay Pacific lead the strongest brands list in Hong Kong
HSBC, Cathay Pacific lead the strongest brands list in Hong Kong
Posted on June 26, 2023
by Teddy Cambosa
The ranking revealed the theme of ‘value-seeking’. Hong Kongers love bargains and like to feel that they’re ‘gaming the system’; this explains why so many brands offer great value or help consumers seek out the best deals.
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Peroni’s latest campaign in Hong Kong transforms cinema house into ‘House of PERONI’
Peroni’s latest campaign in Hong Kong transforms cinema house into ‘House of PERONI’
Posted on May 22, 2023
by MARKETECH APAC
Peroni has renamed the cinema house as 'House of PERONI' and rebranded the 183 seat covers with special design.
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Dentsu HK appoints Tom Wan as CEO of Greater Bay Area solutions
Dentsu HK appoints Tom Wan as CEO of Greater Bay Area solutions
Posted on May 10, 2023
by Teddy Cambosa
In his new role, Wan will spearhead growth of the newly established business team across borders, realising the group’s commitment to contribute to their clients’ strategic growth in the region.
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Cathay Pacific showcases Hong Kongers’ unique love for keepsaking in new campaign
Cathay Pacific showcases Hong Kongers’ unique love for keepsaking in new campaign
Posted on May 4, 2023
by Teddy Cambosa
Cathay Pacific's ‘Let’s Get Moving ;P’ celebrates the ‘unshakable bond’ by using actual data from Cathay flights to unearth its most popular branded items.
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SG-based digital wealth platform Endowus expands to Hong Kong
SG-based digital wealth platform Endowus expands to Hong Kong
Posted on April 28, 2023
by Teddy Cambosa
Investors in Hong Kong can start building single and multi-fund portfolios via the Endowus Fund Smart solution, offering over 140 in-class funds across asset classes including cash and money market, as well as fixed income, equity, multi-asset and commodities.
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hake Shack marks 5th year in Hong Kong with newly-designed flagship store
Shake Shack marks 5th year in Hong Kong with newly-designed flagship store
Posted on April 26, 2023
by MARKETECH APAC
The brand engaged Hong Kong-Pakistani artist Ahmad Rida Nisar to help renovate its main branch located at top HK destination, ifc mall. 
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SCMP’s campaign tells the international story of Hong Kong via its readers’ POV
SCMP’s campaign tells the international story of Hong Kong via its readers’ POV
Posted on April 24, 2023
by Teddy Cambosa
'Readers of SCMP' spotlights that great journeys start with ‘anyone, anywhere, at any time’ by featuring the vignettes of six readers.
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Manulife HK appoints new chief strategy officer, chief communications officer
Manulife HK appoints new chief strategy officer, chief communications officer
Posted on April 20, 2023
by Teddy Cambosa
Together, the executives will report directly to Patrick Graham, chief executive officer of Manulife Hong Kong and Macau.
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Foodpanda o2o featured img
foodpanda launches 24/7 pandamart O2O concept store in Hong Kong
Posted on April 18, 2023
by Teddy Cambosa
The concept store located at Sai Ying Pun district adopts an omnichannel retail strategy blended with online and offline channel integration.
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SCMP elevates ‘luxury’ in flagship publication Style rebranding
SCMP elevates ‘luxury’ in flagship publication Style rebranding
Posted on April 14, 2023
by Teddy Cambosa
The revamped Style by SCMP weaves responsible luxury, entrepreneurship, innovation, women leadership, wellness, and philanthropy topics into its coverage.
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