Category: Southeast Asia
Building on SGSecure’s “What’s your Role” campaign, the Ministry of Home Affairs (MHA) and creative agency VML Singapore have unveiled a new music video aimed at mobilising the community in the fight against terrorism.
In the statement, Wellspring said that they made a misstep in their campaign and are ‘sorry’. They have also complied with the city’s orders to take down the ads in the city and promised to practice better sensitivity in their campaigns moving forward.
This year, as Singapore’s National Day and the Olympic Games coincide, Singtel has launched its annual National Day film, celebrating and supporting Team Singapore athletes who are set to compete in the prestigious sporting event in Paris.
For this series, MullenLowe SG has teamed up with four local directors – Royston Tan, Kirsten Tan, K Rajagopal and Tariq Mansor. The films are titled ‘Take Flight’, ‘A or B’, ‘Mission: Possible’, and ‘Comeback Queens’.
Nescafé Indonesia has recently teamed up with Dentsu Indonesia to unveil the 'Nescafe Sky Show,' a stunning aerial drone display designed to introduce its newest brand ambassador, renowned South Korean actor Ji Chang-wook.
To celebrate Singapore’s 59th year, Yeo’s is featuring the inspirational stories of athlete Maximilian Maeder, entrepreneur Yumi Pong, chef Ahmad Zahid and urban farmer Rebecca Neo – who are making an impact in unconventional pursuits, choosing paths less travelled than the generation before them.
Burson was selected for its global reach, deep insights, and capability to support MDEC’s mission of accelerating Malaysia’s digital transformation. This partnership aims to strengthen MDEC’s communication efforts and reinforce its leadership in the digital economy.
Public relations consultancy Elliot & Co. has recently secured a slew of new corporate client wins in Singapore, including Colt Technology Services, UOL, Employment Hero, and Wee Hur Holdings Ltd.
Through the partnership, SpringServe will be the primary ad server connected to its video inventory, including Tonton and its news portals, helping to deliver a great user experience across the platform, while the Magnite Streaming and Magnite DV+ SSPs will help monetise display and video inventory...
This campaign is based on the insight that when it comes to accidents, everyone can become frustrated. However, with Roojai Online Insurance, embodied by the Roojai Kangaroo, we aim to “minimise your frustration” by showcasing the benefits and unique offerings of Roojai Online Insurance.
