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Category: Platforms

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Online piracy to pose more malware risks for Filipino consumers: report
Posted on September 15, 2023
by Teddy Cambosa
New data shows that Filipino consumers who visit pirate streaming sites are prone to 21.66 times greater risk of malware infections, with a verifiable detection rate of 10%
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Vonage introduces new communication features to enhance Salesforce’s CX offerings
Vonage introduces new communication features to enhance Salesforce’s CX offerings
Posted on September 15, 2023
by Teddy Cambosa
Vonage’s new app provides a flexible and scalable way of sending SMS, MMS, and WhatsApp messages from within Salesforce, making it easy for businesses to develop custom workflows using standard Salesforce tools.
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MARKETECH-PHOTOS
Adobe unveils generative AI-powered GenStudio dedicated for enterprises
Posted on September 14, 2023
by Aliza Carmona
Multinational computer software company Adobe has officially launched Adobe GenStudio, a new solution that harnesses the power of generative AI for the enterprise content supply chain.
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Contextual-driven YouTube ads drive 28% more attention: report
Contextual-driven YouTube ads drive 28% more attention: report
Posted on September 13, 2023
by Teddy Cambosa
Both non-skippable and skippable ad formats consistently demonstrated ideal performance, exceeding benchmarks 97% and 95% of the time, respectively. 
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Snapchat launches new online safety precaution features for minor users on the platform
Posted on September 8, 2023
by Teddy Cambosa
The company is releasing a number of new features today with the clear goal of enhancing the protection of 13–17-year-olds from potential online risks. These upcoming features have been designed to accomplish three main objectives, to protect teenagers from unwanted contact from people they don't know...
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Outbrain announces three-year partnership deal with PH digital lifestyle network Summit Media
Posted on September 8, 2023
by Teddy Cambosa
The partnership creates more opportunities for advertisers to connect with targeted consumer audiences by extending Outbrain's AI-driven customisation across Summit Media's premium digital properties, which include platforms like PEP.ph, Cosmo.PH, Smart Parenting PH, and Esquire PH.
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Reuters to strengthen JP readership with relaunch of Japanese-language site edition
Reuters to strengthen JP readership with relaunch of Japanese-language site edition
Posted on September 7, 2023
by Teddy Cambosa
The upgraded website introduces enhanced functionality, including a reorganized content structure, increased accessibility features and a responsive mobile web experience, to improve discovery and navigation through the site. 
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Grab, Singtel’s digital bank GXBank gets approval to commence Malaysian operations
Grab, Singtel’s digital bank GXBank gets approval to commence Malaysian operations
Posted on September 6, 2023
by Teddy Cambosa
GXBank will leverage technology and innovation to serve the needs of the unserved and underserved individuals, and micro and small medium enterprises (MSMEs). Moreover, the digital-only bank will support customers’ needs through various channels including a bank app and 24/7 customer support via multiple...
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MARKETECH-PHOTOS
Tinder launches new campaign encouraging single Gen Zs in Japan to find love online
Posted on September 5, 2023
by Aliza Carmona
Global online dating and matching app Tinder unveils a brand new campaign titled "愛は他人と" that aims to encourage single young adults in Japan to try online dating in seeking out new possibilities in life.
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MARKETECH-PHOTOS-_1_
Majority of APAC banks grapple with banking platform strategy for digital transformation
Posted on September 1, 2023
by Aliza Carmona
A staggering 70% of banks in APAC failed to achieve digital transformation for their banking platform, as reported by Backbase.
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