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Category: Marketing

zolo x agnes
AU’s tech-cycling firm Zolo selects Agnes Media as media partner
Posted on May 27, 2021
by Kathleen Murata
Australia's media agency Agnes Media will be responsible for handling tech-cycling firm Zolo’s performance media and digital marketing.
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Trade-Me-Clemenger-Group-New-Zealand-Campaign
Classifieds site Trade Me’s campaign an appreciation of every ‘search’ under the sun
Posted on May 26, 2021
by Teddy Cambosa
Created by the Clemenger Group, the new campaign by Trade Me demonstrates how online users in New Zealand appreciate every search, even the most random ones.
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CISO Thought LeadershipCISO Thought Leadership
This is the most effective marketing strategy when appealing to chief information security officers
Posted on May 26, 2021
by MARKETECH APAC
Any marketing strategy that's ever green, like thought leadership, risks casting doubt on its audience impact, but when it comes to sophisticated IT experts, the usual proves otherwise.
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vmly&r new evp of experience design vaidya
Brand and experience agency VMLY&R in India names new EVP of experience design
Posted on May 26, 2021
by Kathleen Murata
VYMLY&R India has hired Payal Vaidya as the new EVP of experience design, a role that will shape its evolving customer experience practice.
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ananda new mv with greynj united thai
Thailand’s Ananda Development releases music video with GREYnJ United to boost morale this pandemic
Posted on May 26, 2021
by Kathleen Murata
The newly released music video by Ananda Development and GREYnJ United aims to provide support to Thais during these trying times.
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digitas au new md rebecca zemunik
Digitas Australia welcomes Rebecca Zemunik as new managing director
Posted on May 26, 2021
by Kathleen Murata
The new managing director will be responsible for driving connected marketing agency Digitas Australia's growth.
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Shangri-La-Fam.ily-Brand-Family-Experience
Shangri-La’s latest brand ‘Fam.ily’ to cater to family-centric experiences
Posted on May 21, 2021
by Teddy Cambosa
The new Fam.ily brand by Shangri-La caters to family customers who wish to engage in family-centric experiences for their stay.
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Get to the good stuff campaign Budget and HostHavas
Budget Australia teams up with Host/Havas in new car rental campaign
Posted on May 21, 2021
by Kathleen Murata
Budget Australia and Host/Havas have released a new campaign, which aims to motivate travelers to rent a car for a hassle-free vacation.
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GroupM’s tie-up with PH’s Tier One to make advertising more inclusive in esports
GroupM’s tie-up with PH’s Tier One to make advertising more inclusive in esports
Posted on May 21, 2021
by MARKETECH APAC
The field of advertising in esports has remained endemic sponsor-dominated, and the tie-up aims to make the practice more open to mainstream brands.
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Isentia-Health-Essential-Retail-Philippines-Study
PH retailers need to listen to socmed chatter to understand COVID-19 consumer behavior: study
Posted on May 21, 2021
by Teddy Cambosa
Health-related retail items are on the rise in demand in the Philippines, as Isentia notes to listen to the general populace on social media regarding feedback.
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