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Category: Marketing

IAB Australia
Australia’s online digital advertising hits US$11.4b for 2021: report
Posted on August 23, 2021
by Kathleen Murata
IAB Australia said that Australian digital advertising market has reached US$11.4b online advertising expenditure for the FY21.
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ITB-China-Trip.com-Travel-Service-Partner
ITB China appoints Trip.com as official travel service partner for this year’s hybrid event
Posted on August 23, 2021
by Teddy Cambosa
Trip.com will participate in ITB China's upcoming travel-related events as travel restrictions globally are easing.
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SEEK-JobKorea-Recruitment-Marketplace-Investment
SEEK invests US$48m in South Korea's job portal JobKorea
Posted on August 20, 2021
by Teddy Cambosa
Through the investment SEEK effectively gets 10% stake of the JobKorea operations, and entailing its CEO to the board of directors.
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Carlsberg Malaysia
Carlsberg Malaysia hands 1664 Blanc brand’s social media mandate to Lion & Lion
Posted on August 20, 2021
by Kathleen Murata
Carlsberg Malaysia is a brewer with businesses in Malaysia and Singapore, as well as an investment in Sri Lanka.
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Ogilvy Malaysia Debdan Banerjee
Ogilvy Malaysia names Debdan Banerjee as new head of integrated strategy
Posted on August 20, 2021
by Kathleen Murata
Ogilvy Malaysia said the appointment of Debdan Banerjee as the new head of integrated strategy is part of its wider transformation agenda.
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ADA ropes in Lazada MY’s Sherry Tan to become its regional head of e-commerce
ADA ropes in Lazada MY’s Sherry Tan to become its regional head of e-commerce
Posted on August 19, 2021
by MARKETECH APAC
ADA has been bolstering its e-commerce solutions for brands, most recently with a merger with e-commerce enabler Awake Asia.
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EngageTV Australia
Switch Digital’s EngageTV launches new regional TV buying platform
Posted on August 19, 2021
by Kathleen Murata
The new regional TV buying platform by EngageTV was developed in collaboration with media company Ads on Tap.
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Love-Bonito-Hong-Kong-Tram-Promotion
Fashion brand Love, Bonito takes over HK trams to celebrate new local online experience
Posted on August 19, 2021
by Teddy Cambosa
Love Bonito ads will grace Hong Kong trams as part of the promotion of their new local-based site.
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pacific x repindia
India’s shopping mall Pacific Tagore Garden awards digital, print mandate to RepIndia
Posted on August 19, 2021
by Kathleen Murata
Pacific Tagore Garden deems to be one of the most luxurious shopping, dining, and entertainment hubs in New Delhi, India.
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Global ad fraud solutions IAS expands ‘Center of Excellence’ in India
Global ad fraud solutions IAS expands ‘Center of Excellence’ in India
Posted on August 18, 2021
by MARKETECH APAC
The COE was established in 2020 to focus on expanding the company’s engineering and operations talent.
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