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Category: Marketing

Allianz-and-BBDO-Shanghai
Allianz Insurance’s latest Olympic campaign inspires people to ‘move forward’ amidst hardships
Posted on January 20, 2022
by Kathleen Murata
The latest campaign by Allianz, alongside BBDO Shanghai, aims to inspire people to move forward fearlessly amidst challenges.
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Sim Leisure Group goes global
Sim Leisure Group signs MoU to make theme park brand ESCAPE go global
Posted on January 20, 2022
by Teddy Cambosa
Sim Leisure Group has signed a Memorandum of Understanding with its partners to make its theme park, ESCAPE, expand on a global scale.
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Omar-Sotomayor-Edelman-Singapore
Omar Sotomayor joins Edelman SG as executive creative director
Posted on January 20, 2022
by Teddy Cambosa
Omar Sotomayor brings in into Edelman Singapore over 17 years of advertising experience, including from BBH Singapore and Leo Burnett.
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RepIndia-SleepWell-Digital-Creative-Mandate
RepIndia wins digital, creative mandate for Sleepwell
Posted on January 20, 2022
by Teddy Cambosa
RepIndia will be driving Sleepwell’s consumer marketing initiatives across online and offline channels.
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Chimp&z Inc to handle digital marketing of two Emmbros Overseas Lifestyle brands
Chimp&z Inc to handle digital marketing of two Emmbros Overseas Lifestyle brands
Posted on January 19, 2022
by MARKETECH APAC
Chimp&z Inc will craft social media strategies and campaigns for both the brands to highlight their innovation and offerings.
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Zalora and Bray Leino Splash
ZALORA MY taps Bray Leino Splash to revamp influencer program’s UX
Posted on January 19, 2022
by Teddy Cambosa
ZALORA has tapped digital marketing agency Bray Leino Splash to enhance the user experience of its Community Influencer Program.
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How one iconic bakery brand embraced digital to turbocharge customer loyalty
How one iconic bakery brand embraced digital to turbocharge customer loyalty
Posted on January 19, 2022
by MARKETECH APAC
Working with bakery brand COBS Bread, a leader from consumer engagement Cheetah Digital shares how a well-built loyalty program can spell success for scaling growth in the long run.
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MindWorks-Consulting-AnalogFolk
AnalogFolk launches new consultancy ‘Mindworks Consulting’
Posted on January 19, 2022
by Teddy Cambosa
'Mindworks Consulting' is built within the client and strategy foundations of the AnalogFolk Group globally.
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FoxyMoron and Organic Tattva (1)
FoxyMoron bags digital mandate for Organic Tattva
Posted on January 19, 2022
by Teddy Cambosa
Through the mandate, FoxyMoron will manage Organic Tattva’s full-funnel digital and performance duties.
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Hoang-Nguyen-Howatson+Company
Howatson+Company names Hoang Nguyen as new chief data, tech officer
Posted on January 19, 2022
by Kathleen Murata
Hoang Nguyen's latest appointment will help expand Howatson+Company's technology offering.
Read More
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