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Category: Marketing

Latest report unveils how marketing tactics affect buying decisions for formula milk in Vietnam
Latest report unveils how marketing tactics affect buying decisions for formula milk in Vietnam
Posted on February 24, 2022
by Teddy Cambosa
The joint report between WHO and UNICEF unveiled the many marketing tactics brands use to sell and promote formula milk brands.
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OMG-Malaysia-CEO-Eileen-Ooi
OMG elevates Eileen Ooi as new CEO for Malaysia
Posted on February 24, 2022
by Kathleen Murata
Eileen Ooi will be responsible for steering OMG Malaysia’s operations, driving efficiencies, and strengthening capabilities.
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Red-Havas-Brisbane-Kyra-Shakspeare
Red Havas Brisbane welcomes Kyra Shakspeare to take newly created role of client services director
Posted on February 24, 2022
by Kathleen Murata
Shakspeare will be providing senior counsel to Red Havas Brisbane’s national health division, which is experiencing rapid growth.
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Howatson+Company welcomes Richard Shaw, Jeremy Hog as new ECDs
Howatson+Company welcomes Richard Shaw, Jeremy Hogg as new ECDs
Posted on February 24, 2022
by Teddy Cambosa
The new executive creative directors at Howatson+Company are part of ongoing appointments of the agency to strengthen operations.
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Vice-Virtue-Decentraland
Virtue Worldwide launches virtual metaverse office for VICE Media Group
Posted on February 24, 2022
by Kathleen Murata
Created by Virtue, the new metaverse office of VICE Media Group allows its creative workforce to come together virtually in Decentraland.
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LUMO, Canva team up to supply NZ charities with free outdoor campaigns
LUMO, Canva team up to supply NZ charities with free outdoor campaigns
Posted on February 24, 2022
by Teddy Cambosa
The Canva design team will supply creative and design support and LUMO has provided inventory across LED screens in New Zealand.
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Jollibee’s Valentine-centric films focuses on real-life Pinoy experiences of love
Jollibee’s Valentine-centric films focus on real-life Pinoy experiences of love
Posted on February 23, 2022
by Teddy Cambosa
Conceptualised alongside McCann Worldgroup, the Valentine's Day centric campaigns by Jollibee celebrate the modern way of live amidst difficulties.
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Tinkoff-and-BPC
Tinkoff, BPC extend partnership to drive expansion in PH
Posted on February 23, 2022
by Kathleen Murata
BPC’s Radar Payment will be managing the end-to-end payment experience for prospective Tinkoff customers in the Philippines.
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Ariel India's latest ‘Share The Load’ campaign takes a more defiant stand for equality
Ariel India's latest ‘Share The Load’ campaign a more defiant stand for equality
Posted on February 22, 2022
by MARKETECH APAC
The film aims to be reflective of the reality of today’s times and wants to remind families that true equality is only reflected when everyone ‘shares the load’ of domestic chores. 
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JCDecaux New Zealand launches roadside programmatic DOOH offering
JCDecaux New Zealand launches roadside programmatic DOOH offering
Posted on February 22, 2022
by MARKETECH APAC
The entire suite of JCDecaux’s digital large format portfolio – over 40 sites nationally – will be available to trade programmatically.
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