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Category: Marketing

The One Club’s Tony Gulisano, age 70, passes away
The One Club’s Tony Gulisano, age 70, passes away
Posted on March 28, 2022
by Teddy Cambosa
Tony Gulisano served as the global chief growth officer for the global NGO for advertising The One Club for Creativity.
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Empowered Women 2022 Series: Eileen Ooi, CEO of Omnicom Media Group Malaysia
Empowered Women 2022 Series: Eileen Ooi, CEO of Omnicom Media Group Malaysia
Posted on March 28, 2022
by Teddy Cambosa
In the conversation, Eileen talked about her 15 years of experience in the communications profession, along with discussing how media agencies and media planning have changed over time.
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PHD appointed as World Gold Council China’s media agency
PHD appointed as World Gold Council China’s media agency
Posted on March 25, 2022
by Teddy Cambosa
PHD will drive Wold Gold Council's media strategy, planning and buying duties in China.
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iProspect-and-Traveloka
iProspect bags regional media mandate of Traveloka
Posted on March 25, 2022
by Kathleen Murata
The mandate will see iProspect overseeing Traveloka's media planning and buying across Malaysia, Singapore, and the Philippines.
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denstu-SG-Happy-Marketer-Merkle
dentsu SG fully acquires digital marketing agency Happy Marketer
Posted on March 25, 2022
by Kathleen Murata
This acquisition is part of dentsu’s continued realignment of its customer experience management (CXM) capabilities under Merkle.
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State-Insurance-and-Colenso-BBDO
State’s latest report campaign helps Kiwis glide through 2022 pitfall-free
Posted on March 25, 2022
by Kathleen Murata
The campaign by State, alongside Colenso BBDO, highlights Kiwis’ most mistake-prone moments in an engaging and relatable way.
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Sportsbet goes all ‘cinematic’ in latest promotion for their betting products
Sportsbet goes all ‘cinematic’ in latest promotion for their betting products
Posted on March 25, 2022
by Teddy Cambosa
The new campaign by Sportsbet is in line with the upcoming National Rugby League (NRL) and Australian Football League (AFL) seasons this year.
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Flashtalking-by-Mediaocean-Michael-Serratore-and-Jay-Smith
Flashtalking by Mediaocean bolsters JAPAC team with two new hires
Posted on March 24, 2022
by Kathleen Murata
The latest appointment of Michael Serratore and Jay Smith will help in boosting Flashtalking by Mediaocean's team in JAPAC.
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ONE-Championship-and-TUMI
ONE Championship, TUMI partner to launch travel case, sling for ONE World Championship belt
Posted on March 24, 2022
by Kathleen Murata
The partnership includes live broadcast integrations and the development of a travel case and sling for the ONE World Championship belt.
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Rakuten-Advertising-Accelerate
Rakuten Advertising launches new affiliate marketing program for advertisers
Posted on March 24, 2022
by Kathleen Murata
Accelerate makes it simple and profitable for brands to expand into new markets and drive incremental sales.
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