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Category: Marketing

Red-Havas-and-me&u-communications-mandate
Red Havas nabs global PR remit of mobile ordering platform me&u
Posted on May 3, 2022
by Kathleen Murata
The remit will see Red Havas managing me&u's PR services and media relations across B2B and B2C in Australia, the UK, and the USA.
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Suncorp-Insurance-Resilience-Campaign
Suncorp Insurance’s latest campaign promotes natural disaster resilience
Posted on May 2, 2022
by Kathleen Murata
The new campaign aims to educate how resilient thinking can help save a home from the impact of climate events.
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Pulse
Pass Pass Pulse shows appreciation to loyalty customers via personalised social media messages
Posted on May 2, 2022
by MARKETECH APAC
The Pulse digital community across social media platforms has grown from strength to strength over the last few years.
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SCA-Rebecca-Ackland
SCA elevates Rebecca Ackland as new chief people and culture officer
Posted on May 2, 2022
by Kathleen Murata
Rebecca Ackland will be working to align culture and change initiatives at SCA to deliver against its strategic objectives.
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VPBank OPES Insurance
VPBank to continue with buyout of OPES Insurance
Posted on May 2, 2022
by Kathleen Murata
The continuation of VPBank's buyout of OPES Insurance is to further expand the bank's business lines to non-life and health insurance.
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smart,-sm's-tech-outfit-sm-cyberzone-brings-mpl-playoffs-on-mall's-cinemas
Smart, SM's tech outfit SM Cyberzone brings MPL Playoffs on mall's cinemas
Posted on May 2, 2022
by Teddy Cambosa
The partnership between Smart and SM Cyberzone aims to bring the big screen experience of esports to fans.
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RHB Bank's new Raya film shows that progress means the same regardless of language
RHB Bank's new Raya film shows that progress means the same regardless of language
Posted on May 2, 2022
by Teddy Cambosa
The campaign, which is for the celebration of Eid/Hari Raya, aims to shed light on the predicament of refugees in Malaysia.
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Top Stories for April: New payment feature in SG nabs top spot
Top Stories for April: New payment feature in SG nabs top spot
Posted on April 29, 2022
by MARKETECH APAC
Take a look at the stories that entered our Top Stories for the month of April.
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NBA steps into SG
NBA steps into Singapore to expand APAC presence
Posted on April 29, 2022
by Teddy Cambosa
NBA, the premier basketball league, has expanded its Asia-PAcific presence by opening a Singapore office -another addition to their 15 markets worldwide.
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Financial wellbeing platform Payd bags fresh funding to expand in SEA
Financial wellbeing platform Payd bags fresh funding to expand in SEA
Posted on April 29, 2022
by Teddy Cambosa
The investment will support Payd to build a mobile financial wellness platform for employees in the Southeast Asia market.
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