Category: Marketing
Bangkok, Thailand – Singha has renewed its official partnership with ONE Championship for an additional two years, covering 2026 and 2027, in a move the company says will strengthen Muay Thai’s position on the international stage. The extended agreement will support ONE Lumpinee, which aims to become...
Singapore – In APAC, more than half (51%) of consumers now recognise “AI slop” in social media feeds and brand replies, setting a high bar for content quality and showing little tolerance for lazy automation, according to a report by Klaviyo. About 30% of the APAC population now uses AI several times...
Mumbai, India – Wondrlab, an India-based marketing network, has been appointed as the communications partner for Audi India, following a multi-agency pitch. Under the mandate, Wondrlab will manage Audi India’s brand communication using a platform-first approach, aiming to create a connected brand ecosystem...
The campaign aims to position SmartGro as a product aligned with the needs of modern families raising children in a technology-driven environment.
Manila, Philippines – Universal Robina Corporation (URC) is selling a 21% stake in its instant noodle joint venture, Nissin Universal Robina Corporation (NURC), to Nissin Foods Asia Co., Ltd. (NFA). Once completed, NFA will hold a 70% majority stake, leaving URC with 30%. The deal, approved by URC’s...
Singapore – Marking 15 years in operation, 51Talk unveils a refreshed global brand identity and introduces a new character to enhance its online English learning experience. The updated brand introduces simplified lesson layouts and IP-guided interactions designed to make learning more supportive, interactive,...
Authority Member Samantha Yorke said the rules governing electronic marketing communications are clear when promotional content is present.
Singapore – Philippine bakery and café brand Café Mary Grace has opened its first international outlet in Singapore, marking a milestone for the 30-year-old brand known for its classic Filipino pastries. Located along Tanjong Pagar at 52 Tras Street, the 28-seater café began welcoming customers on 13...
Manila, Philippines – SM Megamall, one of SM Prime Holdings’ largest supermalls, announced the opening of various global brands from Hong Kong, Seoul, Tokyo, and more this year. According to Manila Bulletin’s latest report, the openings mark SM Megamall’s ‘new era,’ blending food, fashion, and global...
The “Seikhlas Pemberian, Seindah Lebaran” campaign launched on 1 March 2026 and is being distributed across Guardian Malaysia’s social media platforms, alongside promotional activities in stores nationwide.
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